Communications Assistant

Reporting to a Communications Consultant, you will assist in defining and implementing the clients overall media, social network, press and events strategy to maximize brand’s exposure and visibility.
Coordination of Press, Events and Media booking.


KEY RESPONSIBILITIES

=> Owned & Paid Media
Plan and implement effective media strategy to ensure the brands visibility and awareness by using the appropriate medias. Develop relevant media plan adapted to local specificities.
° Assist in developing targeted communications for Middle Eastern
° Print, Digital and Social Media buying follow up
° Budget planning and monitoring
° Integrate all communications: Aligned strategies between all communication channels through smooth PR/Media collaboration. Combine PR and Media ROI on a regular basis
° Digital focus: Search optimization, Digital communication for e-partners (specialists), Owned media management: Digital projects…
° Launch effective campaigns and reach objectives: performance monitoring
° Community management
° Competitors intelligence


=> Press and influencers on social network (earned media)
Coordinate the global PR strategy focusing on maximizing free exposure for the clients. Assist in the definition of influencers strategy to develop visibility and focus on clientele target.

° Assist the consultant to build relationships with press and leverage media investment through free editorials.
° Liaise with the consultant to share with the clients press office precise objectives, major collection focus
° Accompany each launch thanks to targeted PR action plan
° Dispatch by email and explain press kits
° Create press sample request loan sheet
° Manage editorials, organize photo-shoot, propose new angles with journalists defined by the consultant
° Monitor calculation in editorial value, including Digital media
° Create a monthly press review for each client integrating print, online and social media and calculate the Return on Investment which means the ads value
° Organize Press events
° Identify through social medias opinion leaders, celebrities …
° Manage social network thanks to targeted plans (bloggers, celebrities) with a focus on ePR


=> Events solution development and implementation
Assist with the events strategy to maximize the clients exposure and visibility. Set up the whole program of events.

° Create PwPoint and Key notes presentations for Event concept based on initial brief
° Coordinate Event development and organization (launch production, retro-planning, Event calendar …), within a defined budget
° Handle Client Treatment during Events
° Budget planning and monitoring

Required experience
Minimum 1 year experience in Communication Department or Communication agency.

Technical skills / abilities
- Fluency in English and a third language is advantageous.

Personal and behavior skills
The successful candidate will have the following personal qualities:
- Excellent communication skills
- Serious, proactive, mature, creative and has the ability to handle and deal comfortably with international clients
- Ability to effectively present information and respond to questions from groups of managers, clients and, customers
- Demonstrates attention to details
- Adapts to changes in the work environment
- Generates suggestions for improving work and develops innovative approaches and ideas,
- Provides regular performance feedback,