DIGITAL MARKETING COORDINATOR

About Us
TurnKey Auction & Real Estate is a Keller Williams team in Wichita, KS running both traditional real estate listings and live-bid property auctions through BidWichita. Our auction program is our competitive edge, and the marketing behind every auction is what determines how many bidders show up and what sellers walk away with.
We’re a lean, fast-moving team. We don’t have time to build someone from the ground up. We need a marketing professional who already knows the craft, can hit the ground running, and takes full ownership of the marketing function from Day 1.

Job Overview
You will own all of TurnKey’s digital marketing output. That means every listing launch, every auction campaign, every email blast, every paid ad, every social media post — all of it is yours. You’re not supporting someone else’s marketing strategy. You are the marketing.
This role covers two content streams running simultaneously. First, listing and auction marketing. Second, brand and non-listing content: the monthly content calendar across Facebook, Instagram, LinkedIn, and YouTube, farming postcard campaigns, seasonal mailers, and website maintenance.
If you’re someone who needs a lot of direction, check-ins, or hand-holding to figure out what to do next — this isn’t the right fit. If you’re someone who sees a gap, fills it, and reports back, keep reading.

Qualifications
• With hands-on digital marketing experience, with at least 1 year managing paid social media advertising campaigns independently — not assisting, owning.
• Proven experience managing Meta Ads Manager campaigns end-to-end: campaign setup, audience targeting, Housing Special Ad Category compliance, budget management, A/B testing, and performance optimization. housing violations are not recoverable mistakes in real estate.
• Demonstrated experience with email marketing platforms — Mailjet, Flodesk, or equivalent. You can segment a list, build a sequence, schedule a campaign, and diagnose a deliverability problem.
• Strong Canva proficiency. You produce professional-quality real estate marketing graphics — listing announcements, open house posts, auction countdown graphics, Pending and Just Sold assets — without needing design direction on every piece.
• Video editing experience in CapCut or equivalent. You can produce short-form property walkthrough videos and social media Reels ready to post.
• Active, working knowledge of Facebook and Instagram business page management: publishing, boosting, community management, and brand voice consistency.
• LinkedIn page management experience. We want to grow our professional presence and referral network — this is not a secondary platform for us.
• YouTube channel management: video uploads, SEO-optimized titles and descriptions, thumbnail creation.
• Proficiency in Google Sheets for maintaining content calendars, marketing tracking sheets, and performance reporting.
• Real estate marketing experience is strongly preferred. Familiarity with MLS, listing lifecycles, transaction stages, and the difference between traditional listings and auction-based sales will significantly shorten your ramp time.
• Experience managing multiple concurrent campaigns across different properties, platforms, and content types simultaneously — without dropping balls.
• Strong analytical skills. You can read a performance report, identify what’s working and what isn’t, and make a recommendation.
• Excellent written English.
• Bilingual English/Spanish is strongly preferred. We serve the full Wichita metro and Spanish-language outreach is part of our growth strategy.

Remote Requirements
• Reliable high-speed internet connection capable of supporting simultaneous use of Meta Ads Manager, Canva, CapCut, Google Workspace, and video uploads without interruption.
• A personal computer capable of running design software, video editing tools, and multiple browser-based marketing platforms at the same time.
• 8 hours of daily overlap with Wichita, KS business hours (Central Standard/Daylight Time, UTC?6/UTC?5).
• Self-managed and self-directed. You track your own task queue, meet your own deadlines, and flag blockers before they become missed SLAs. We do weekly check-ins, not daily supervision.
• Comfortable with asynchronous communication via Google Chat, Google Drive, and email. You write clearly, you update shared documents proactively, and you don’t make your teammates chase you for status updates.
• Backup internet or power solution in place.

Skill Requirements

Must have at hire
• Meta Ads Manager — campaign creation, budget management, performance optimization
• Email marketing platform (Mailjet preferred) — list segmentation, campaign scheduling, deliverability management, A/B testing
• Canva — professional graphic design for real estate marketing, consistent brand application
• CapCut or equivalent video editor — short-form video, Reels, property walkthroughs
• Facebook and Instagram Business Manager — organic posting, paid boosting, community management
• LinkedIn Business Page — professional content, brand presence, audience growth
• YouTube Studio — video uploads, titles, descriptions, thumbnails, channel management
• Google Sheets — content calendars, leads tracking, performance reporting
• Paid social advertising — campaign strategy, audience targeting, creative testing, ROI tracking
• Social media content calendar management — multi-platform, multi-listing, simultaneous execution
• Brand voice execution — writing in a defined tone without deviation across all content types
• Marketing analytics and performance reporting — reading data, drawing conclusions, making recommendations

Strongly preferred
• Real estate marketing experience — MLS, listing lifecycle, transaction stages, auction-based sales
• KW Command — landing page creation, Ads reporting, leads management
• SMS marketing platform experience (Quo or equivalent)
• Bilingual English/Spanish content creation — social posts, email campaigns, farming materials
• Multi-listing campaign management
• CRM experience — contact management, lead tracking, campaign tagging
• Farming and direct mail coordination — postcard campaigns, seasonal mailers, vendor management
• Google Analytics — website traffic, campaign attribution, conversion tracking
• A/B testing — ads, email subject lines, landing pages
• WordPress or similar CMS — website listing updates, content maintenance

What we’re really looking for underneath the skills
Someone who treats our listings like their own business. Someone who notices that an ad is underperforming and adjusts it without waiting for check-in. Someone who reads the brand guide once and applies it correctly every time. Someone who sees the auction clock counting down and makes sure every bidder on the list has been reached. Someone who takes pride in the work not because they’re watched, but because their name is on it.

How to Apply

Email ---------- - Subject line: DMC Application — [Your Name]
• Curriculum Vitae (CV)
• Work samples/Portfolio
*Comp negotiable based on experience