Social Media Management - Shopping Centre

I am looking for a part-time social media manager for Shopping Centre in Western Sydney. Please present a proposal based on the below details. SHOPPING CENTRE / RETAIL Social Media Experience is highly valuable for this role. Thank You Tracy

SHOPPING CENTRE – WESTERN SYDNEY
SOCIAL MEDIA MANAGEMENT PROPOSAL BRIEF
(Facebook & Instagram)

Onboarding (Month 1)
• Social media audit for each platform
• Profile optimisation (bio, highlights, links) for each platform
• Hashtag research (niche-specific sets)
Strategy & Research
• Bespoke content strategy
• Monthly planning session + content calendar
• Brand tone, voice & messaging
• Trends research (esp. on Instagram)
• Monthly analytics review
Content Creation & Scheduling
• 20 posts/month (5x/week) — static, carousel
• 20 Stories/month (5x/week) — polls, Q&As, countdowns, UGC reposts
• 3 video reels per week
• Caption copywriting
• Branded video editing for Reels/ Stories
• Scheduling & publishing of content
• Includes all editing & design & stock images /video as required
Community Management
• 30 mins/day engagement (weekdays only)
• Comment replies, DM responses, target account interaction