Digital Ads Specialist

We are looking for an experienced Digital Ads Specialist to join our growing team.

This role is responsible for planning, launching, managing, and optimizing paid advertising campaigns across Meta and Google Ads for local service businesses.

???? Time is flexible, but candidates must be available for overlap during US business hours.

Responsibilities:
• Build and manage Meta and Google Ads campaigns
• Monitor and optimize campaign performance
• Conduct audience, keyword, and competitor research
• Work with landing pages and lead generation funnels
• Analyze campaign data and provide recommendations
• Collaborate with the team on marketing strategy and execution
• Track campaign performance and prepare reports
• Troubleshoot campaign and tracking issues as needed

Requirements:
• Proven experience managing Meta Ads and Google Ads
• Experience generating leads for local businesses
• Strong analytical and problem-solving skills
• Ability to interpret campaign data and make optimization decisions
• Excellent communication and reporting skills
• Ability to work independently and manage multiple accounts

Preferred Experience:
• Home services, roofing, construction, HVAC, solar, landscaping, or related industries
• CRM platforms and marketing automation tools
• Conversion tracking and reporting tools
• Landing page and funnel optimization

To Apply, please submit:

1. Your resume
2. A brief summary of your paid advertising experience
3. Examples of campaigns you have managed and results achieved
4. Your expected hourly rate or salary
5. The subject line of your application should be: "Digital Ads Specialist – [Your Full Name]"

Qualified applicants will be invited to complete an ads strategy assessment as part of the interview process.