Social Media Ads Manager + TikTok Shop & UGC Specialist (US Market)

About Us:

Skip the Groomer is a fast-growing US pet grooming brand selling on TikTok Shop and our own Shopify store. We have new products launching in 3 months and need experienced support in place now to build and execute a strategy that's ready on day one.
What You'll Own:

Meta Ads (Facebook + Instagram) — campaign setup, creative testing, optimization, reporting
TikTok Shop — product listings, affiliate/creator outreach, shop management, promotions (US market only)
Google Ads — search and/or shopping campaigns
UGC — sourcing creators, briefing content, coordinating delivery, tracking performance

You're a great fit if you:

Have hands-on experience in at least one of the above — you do NOT need to be an expert in all four. We'd rather hire someone exceptional at one or two things than someone mediocre across all of them
Have managed a TikTok Shop in the US market specifically — international experience does not qualify for this role
Have run paid ads in Meta Ads Manager or TikTok Ads Manager (not just boosting posts)
Know how to source, brief, and manage UGC creators
Have worked with pet, dog, or animal care brands — this is a strong plus and will move your application to the top
Can work independently, communicate results clearly, and move quickly

?? Applications that do not address all of the "great fit" criteria above will not be reviewed. Please be specific about which areas apply to you and which don't.
A note on expertise:

You don't need to be a master of everything — but if you consider yourself an expert in one specific area (Meta Ads, TikTok Shop, Google Ads, or UGC), tell us exactly why. What results have you driven? What brands? What did you learn that most people in that role don't know?
Open to Teams:

If you have 1–2 other people you've worked closely with in the past who cover different skills, we're open to hearing about a small team of up to 3. Tell us who they are, what they do, and how you've worked together.
Compensation:

We don't post a fixed rate — please propose your own pay based on the skills and experience you bring. Be specific: if you're applying as a team, break it down by person and role.
Availability:

We need someone available to start immediately. New products launch in 3 months — there is no ramp-up runway.
To apply, include:

Which of the four areas (Meta, TikTok Shop, Google, UGC) you've worked on and for how long
If you consider yourself an expert in any area, explain exactly why
One example of a campaign, shop, or UGC project you managed — include results
Any experience with pet, dog, or animal care brands
Your availability (part-time or full-time)
Your proposed monthly rate — or a team breakdown if applying with others