Digital Marketing Specialist (SEO, Google Ads & Meta Ads)

Position: Digital Marketing Specialist
Location: Remote
Employment Type: Part-Time (Flexible Time)

We are seeking a highly skilled Digital Marketing Specialist with proven experience in SEO, Google Ads and Meta Ads. The ideal candidate has a track record of generating leads, increasing website traffic, improving search rankings and managing profitable advertising campaigns.

Responsibilities
Develop and execute SEO strategies to improve organic rankings and website visibility
Perform keyword research, competitor analysis and website audits
Create, manage and optimize Google Ads campaigns
Create, manage and optimize Meta Ads campaigns (Facebook & Instagram)
Monitor and improve campaign performance through testing and data analysis
Track conversions, lead quality, ROAS, CTR, CPC and other key metrics
Optimize landing pages and conversion funnels
Provide regular reporting and recommendations for improvement

Required Experience
Minimum 2 years of hands-on SEO experience
Minimum 2 years managing Google Ads campaigns
Minimum 2 years managing Meta Ads campaigns
Experience generating leads for wellness-based businesses preferred
Strong understanding of Google Analytics, Search Console and Meta Business Suite
Ability to work independently and communicate clearly

Application Requirements
To be considered, please submit the following:
1. Resume
2. Short Video Introduction (2–3 Minutes)
Please record a video answering the following:
How many years of experience do you have with SEO?
How many years of experience do you have with Google Ads?
How many years of experience do you have with Meta Ads?
What industries have you worked with?
What has been your most successful campaign and why?
What tools do you regularly use for SEO and paid advertising?
What do you enjoy doing outside of work?
What is your favorite form of exercise or fitness activity?
Why do you believe you are a good fit for this role?