Product Development Lead

Company Profile:
We make premium kitchen tools for people who cook from scratch & trusted by home cooks, homesteaders, and food-craft enthusiasts. We're a growing brand sold across Amazon US, CA, UK, Walmart, TikTok Shop, and Shopify. We're lean, fast-moving, and obsessed with quality. Our team is fully remote and spans multiple countries.

The Position:
This is not a "find products on H10 and send a spreadsheet" role. You own product development end-to-end: signal detection, research, scoring, supplier sourcing, sample management, and launch execution. You think like an investor, operate like a founder, and build systems that run without you.
What you will own
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RESEARCH & PIPELINE
• Weekly product signal detection using H10, Amazon data, Titan Network framework, and trend signals
• Maintain and update the Product Pipeline Tracker every Friday
• Score all qualifying opportunities using the HA Underwriting Template + Market Share Capture Model
• Produce a written investment brief for every go/no-go recommendation — you stand behind your calls

SUPPLIER DEVELOPMENT
• Alibaba sourcing: identify qualified suppliers, request quotes, compare MOQ/lead times/pricing
• Manage supplier communications (email, WeChat/WhatsApp as needed)
• Coordinate sample orders: track shipments, evaluate quality, document results
• Build a supplier database for each product category we enter

LAUNCH EXECUTION
• Coordinate new product launches using the Roger/Titan launch framework
• Create listing briefs: titles, bullets, keywords, A+ content direction
• Manage image testing via ProductPinion — iterate until winner found
• Track launch KPIs: BSR, CVR, reviews, TACOS in first 90 days
• Vine enrollment, coupon strategy, PPC launch structure (in collaboration with Carla)

SYSTEM BUILDING
• Document every process you run — SOPs live in Google Drive
• Build a launch playbook
• Identify when a product candidate should be paused vs. advanced — and write up the reasoning

REPORTING
• Weekly pipeline update
• Monthly product portfolio review for CEO

Non-Negotiables
• Deep Helium 10 proficiency: Black Box, Cerebro, Magnet, Xray — you can teach these, not just use them
• You have researched products that actually launched and sold on Amazon — show us with data
• You can build and read a P&L model — margin math is not intimidating
• You understand Amazon competitive dynamics: BSR, review velocity, launch costs, PPC requirements
• You have managed supplier relationships on Alibaba — quotes, samples, negotiations
• Strong written English — your reports are clear, specific, and recommendation-driven
• You form opinions and defend them with data — we do not want neutral data-dumpers
• You are a builder, not a reporter. You don't just find problems — you propose solutions.

Nice to Have
• Experience in kitchenware, homeware, cooking, outdoor, or food categories
• Experience building product launch SOPs or playbooks
• Has worked with a brand doing $1M+ on Amazon (not just an agency)
• Exposure to Titan Network frameworks (States & Drivers, Roger's launch template)
• Basic understanding of freight, 3PL, FBA prep requirements
• Familiarity with TikTok Shop product trends

Why This Role
• You'll own a function that directly drives company growth — not assist someone else's vision
• The CEO is hands-on, data-driven, and values independent thinking
• Every product you launch compounds — it's not a one-time win
• The playbook you build here scales across a growing brand portfolio
• We are a real business with real products used in real kitchens, building toward $10M