Short form - long form Editor - Brand & Content Executive

About the Role
King Nobez is a fast-growing personal brand built around entrepreneurship, wealth-building, tax strategy and property investing — aimed at entrepreneurs and property investors who want to build real wealth. We are building a full content machine across TikTok, Instagram and YouTube, powered by Go High Level as our central CRM, email marketing and automation hub.
This is a long-term role. We're not looking for someone to come in, do a job and leave. We want someone who will grow with the brand, understand the vision deeply over time, and become a genuine partner in building something significant. If you're looking for a role where you can plant roots and build something from the ground up alongside someone who is fully committed to this, this is it.

This is a hands-on, execution-focused role for someone who lives and breathes content, understands personal brand strategy, and can turn ideas into scheduled, published content across multiple platforms without needing to be hand-held.

What You'll Be Doing
Content Editing (Short & Long Form)

Edit short-form videos for TikTok, Instagram Reels and YouTube Shorts — snappy, on-brand, hook-led
Edit long-form YouTube videos with proper pacing, captions, b-roll and chapter markers
Repurpose a single piece of content across all platforms, adapting format for each
Write compelling captions, hooks and CTAs for every piece of content

Thumbnail Creation

Design eye-catching, brand-consistent YouTube thumbnails that drive high click-through rates
Create story templates, post covers and other visual assets
Maintain a consistent visual identity across all platforms

YouTube SEO

Optimise every YouTube video with keyword-rich titles, descriptions, tags and chapter markers
Research search trends in the entrepreneur, property and wealth niche to inform content topics
Monitor YouTube analytics to improve discoverability over time

Caption & Hook Writing

Write the hook for every short-form video — the first 2-3 seconds that stops the scroll
Write platform-appropriate captions for TikTok, Instagram and YouTube

Content Calendar Management

Own the weekly and monthly content calendar — plan ahead.
Coordinate filming schedules with John so content is ready to edit and publish on time
Manage the pipeline from raw footage to published post

Research

Research competitor personal brands in the wealth, property, entrepreneur and tax space — what's working, what formats they use, how often they post, and what's driving their engagement
Research YouTube strategy best practices for the niche
Stay on top of platform algorithm changes and brief accordingly

Go High Level (Core part of the role)

Learn Go High Level thoroughly — if you don't already know it, you'll be expected to become the in-house expert fast
Set up and manage automated social media post scheduling inside GHL
Set up email marketing workflows, sequences and automations
Set up and manage the CRM so all inbound messages from social platforms are captured in one place
Build and manage landing pages and funnels inside GHL
Research GHL features continuously and proactively advise on how to use the platform better

ManyChat Setup & Management

Set up ---------- on Instagram and Facebook ----------
Build automation flows that push followers toward the email list and website
Monitor and optimise DM flows based on performance

Analytics & Reporting

Produce a weekly report covering what's working, what's not and what we should try next
Track key metrics across TikTok, Instagram and YouTube — views, followers, engagement, CTR
Translate the numbers into clear recommendations, not just data dumps

Brand Strategy Input

Proactively bring ideas for how the brand should grow — new content angles, collaboration opportunities, platform strategies
Flag trends, opportunities and competitive threats as they emerge
Contribute to the overall direction of the King Nobez brand on an ongoing basis


You'll Be a Great Fit If You…

Have edited short and long-form content before and can show a portfolio
Know your way around TikTok, Instagram and YouTube — not just as a viewer
Have used Go High Level (or are confident you can become an expert fast)
Are proactive — you bring ideas, you don't wait to be told what to do
Understand personal branding and the difference between content that builds trust and content that converts
Can work independently and manage your own workload
Understand the UK entrepreneur, property and wealth niche (a bonus, not a must)


Tools You'll Be Working With

Go High Level (CRM, email, scheduling, funnels)
CapCut / Premiere Pro / DaVinci Resolve or equivalent
Canva (graphics, thumbnails, templates)
ManyChat (DM automation)
TikTok Studio, Instagram, YouTube Studio
Google Drive / Notion for content planning