Social Media Manager & Video Content Creator

Position Overview
This role combines social media management, video editing, content strategy, analytics, and creative storytelling.
You will work directly with our Marketing team to create, publish, analyze, and optimize content across YouTube, Facebook, Instagram, and emerging Tik Tok platforms.
The ideal candidate can identify opportunities, analyze performance, recommend improvements, and proactively generate new content ideas aligned with our mission and audience.

Responsibilities
Social Media Management
• Schedule and publish content across Facebook, Instagram, YouTube, and other platforms
• Maintain a content calendar
• Monitor comments and engagement
• Ensure consistent brand voice and messaging
Video Editing
• Create Reels, Shorts, and social media clips from long-form videos
• Edit videos using CapCut and other editing tools
• Add captions, graphics, transitions, and music where appropriate
• Create quote cards and visual assets
Content Strategy
• Identify engaging clips from interviews, podcasts, webinars, and presentations
• Recommend ongoing content series and campaign ideas
• Repurpose existing content into multiple formats
• Research trends while maintaining brand authenticity
Analytics & Reporting
• Analyze performance across YouTube, Facebook, and Instagram
• Prepare monthly performance reports
• Track growth, engagement, watch time, and conversions
• Recommend adjustments based on data
Creative Planning
• Develop ideas for future content
• Suggest new campaigns and audience-building strategies
• Identify opportunities for storytelling, partnerships, and audience engagement

Required Skills
• 3+ years managing social media accounts professionally
• Strong CapCut editing skills
• Experience creating Reels, Shorts, and short-form video content
• Experience with YouTube channel management
• Understanding of Facebook and Instagram and ---------- best practices
• Ability to analyze platform analytics and provide recommendations
• Strong written English
• Excellent organizational skills
• Ability to work independently and proactively

To Apply
Please provide:
1. Resume or CV
2. Portfolio or examples of social media accounts you have managed
3. Three examples of Reels, Shorts, or video edits you created
4. A brief explanation of how you use analytics to improve content performance
5. Your part time availability or interest in full time work
6. Your compensation desires
We are looking for a long-term tea ---------- mber who can grow with our organization and contribute creatively to expanding Emberlight's mission and impact.

About Emberlight
Emberlight is a nonprofit center for conscious living and dying based in Asheville, North Carolina. Through donor-supported programs, education, grief support, and residential end-of-life care, we help individuals and families navigate life's most meaningful transitions with compassion, connection, and community.
We are seeking an experienced Social Media Manager who can help us expand our reach, grow engagement, and transform long-form content into compelling short-for ---------- dia across multiple platforms.