Website Optimization Specialist for Cleaning Company Website

Company Website:
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Job Description:
We are looking for an experienced website optimization specialist to improve the website for our cleaning company, Cozy Almonds Cleaning.

We need someone who understands websites for cleaning companies, home service businesses, local service companies, or appointment-based businesses.

The goal is to make our website look more professional, mobile-friendly, trustworthy, and easier for customers to request a quote or book a cleaning.

Please review our current website before applying:
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Important:
We do not want pricing listed on the website. Our quotes are given over the phone based on the details of the cleaning. The website should encourage customers to call, request a quote, or start the booking process.

Main Responsibilities:

Improve the homepage layout and customer flow.

Make it easy for customers to request a quote or book as soon as they land on the page.

Add strong call-to-action buttons such as Request a Quote, Book a Cleaning, or Call for a Quote.

Make the website mobile-first and easy to use from a phone.

Upload and place real photos of our cleaners cleaning.

Potentially add short videos of our cleaners cleaning.

Improve the cleaning checklist section so it looks more professional and organized.

Add or improve customer review sections.

Use trust-building elements like real team photos, reviews, service details, checklists, and before/after photos if available.

Make the website cleaner, easier to understand, and more conversion-focused.

Ideal Candidate:

Experience with cleaning company websites, home service websites, or local service business websites.

Understands conversion-focused design.

Understands mobile-first website design.

Can improve layout, images, reviews, booking buttons, and quote request flow.

Can give smart suggestions instead of only waiting for instructions.

Pays attention to detail and avoids generic work.

How to Apply:
Start your application with:

“I can optimize a cleaning website for bookings.”

Then answer these questions:

1. After reviewing ---------- , what are 3 specific improvements you would make?
2. Have you worked on cleaning company, home service, or local service websites before? Please send examples.
3. Since we do not show pricing online, how would you encourage customers to request a quote?
4. What would you improve on the mobile version of the website?
5. Send 2 websites you personally built or optimized and explain what you changed.
6. What access would you need to complete the work?
7. How would you protect the website while making changes?
8. How long would it take to complete the first homepage draft/update?

Paid Test Task:
Before hiring for the full project, we may ask for a small paid test task. This may include a homepage improvement plan or mockup showing:

Headline placement
Button placement
Review placement
Photo/video placement
Mobile layout suggestions

Compensation:
Fixed project pay: $200 USD

Possible bonus: $50 USD if the work is completed professionally, on time, mobile-friendly, and with minimal revisions.


Please do not apply if:

You only know basic website design but do not understand conversions.

You cannot explain how to improve a home service website.

You only give generic suggestions.

You think public pricing must be listed on the website.

You cannot show examples of previous website work.

Project Goal:
We want our website to look clean, professional, and trustworthy while making it easy for customers to request a quote or book a cleaning.