Growth Systems & Content Strategy Coordinator

**Job Title:** Growth Systems & Content Strategy Coordinator

We are a modern private healthcare office looking for an experienced, tech-savvy Growth Systems & Content Strategy Coordinator.

We are not looking for a basic VA. We need someone who can help lead, organize, track, and improve our growth efforts across multiple platforms.

Our office leans heavily into technology, AI, automation, dashboards, efficient systems, and thoughtful brand-building. We need someone who can help us build a measurable growth system, support brand activation, create and refine content, track what is working, and help us build long-term relationships with the right patients, referral partners, and community connections.

The goal is not just “more leads.” The goal is higher-quality growth that is organized, measurable, and sustainable.

**Responsibilities:**

* Help organize and lead marketing growth efforts across multiple platforms
* Support brand activation through content planning, campaigns, local outreach, and referral relationships
* Create, edit, and refine content based on owner-provided ideas, voice notes, drafts, and strategy
* Help turn rough ideas into captions, emails, blog outlines, Google Business Profile posts, campaign themes, and patient education content
* Maintain a content calendar and coordinate publishing
* Track leads, inquiries, referral sources, patient interest categories, and campaign results
* Create and maintain KPI dashboards and weekly reports
* Track what is generating quality leads, booked appointments, and long-term growth
* Help organize Google Business Profile, social media, email, website, CRM, and ad-related reporting
* Support referral partner outreach and relationship tracking
* Help build systems for reviews, testimonials, follow-ups, and patient communication
* Identify bottlenecks in marketing, content, lead tracking, reporting, and follow-up
* Recommend improvements and future automations
* Coordinate with the owner and outside specialists as needed

**Required Experience:**

* Experience managing or supporting growth across multiple platforms
* Experience with marketing campaigns, content calendars, and brand activation
* Strong writing, editing, and content refinement skills
* Ability to improve clarity, flow, tone, and messaging
* Understanding of business psychology, buyer behavior, trust-building, and customer decision-making
* Experience with CRM, lead tracking, or pipeline management
* Experience creating KPI reports, dashboards, or weekly performance summaries
* Experience using data to show measurable growth
* Strong organization and communication skills
* Comfortable with technology, AI tools, automation, and learning new systems
* Ability to think strategically while also executing detailed tasks
* Ability to follow instructions and lead projects without constant hand-holding

**Platforms or Tools Experience Preferred:**

* Google Sheets
* Google Business Profile
* Google Analytics / GA4
* Google Search Console
* Looker Studio
* Meta Business Suite
* Google Ads / Meta Ads reporting
* GoHighLevel, HubSpot, Salesforce, or similar CRM
* Notion, ClickUp, Asana, Trello, or similar project management tools
* Zapier, Make, or other automation tools
* Canva or social media scheduling tools
* AI tools such as ChatGPT, Claude, Gemini, or similar

**Bonus Experience:**

* Healthcare, dental, med spa, wellness, beauty, aesthetic, or high-ticket local service business experience
* Experience helping a brand grow beyond just posting content
* Experience with local SEO, review growth, referral outreach, or community partnerships
* Experience building systems that can later be automated
* Experience working directly with founders or small business owners
* Video editing, short-form content editing, or design experience
* Experience writing for premium, trust-based, or health-related brands

**Proof Required:**

Please do not apply unless you can show evidence of your past work.

Applicants must provide:

1. **Examples of measurable growth**
Please include numbers when possible, such as leads generated, bookings increased, conversion rate improved, cost per lead reduced, reviews increased, traffic improved, response time improved, or revenue-related results.

2. **Sample reports or dashboards**
Please share an example of a KPI dashboard, weekly report, CRM tracker, lead tracker, campaign report, or marketing performance report you created. Private information can be removed.

3. **Content samples**
Please share examples of content you created, edited, refined, or repurposed. This can include captions, emails, blogs, newsletters, social posts, landing page copy, campaign copy, or patient/client education content.

4. **Platform experience**
Please list the platforms you have used and explain what you did in each one.

5. **Three professional references**
Please include name, role/company, relationship, and best contact method.

**This Role Is Best For Someone Who:**

* Can organize messy ideas into a clear growth system
* Can create and refine content, not just post it
* Understands why people buy, trust, hesitate, and d ----------
* Can help activate a brand across multiple channels
* Can track what is working and explain it simply
* Can manage both strategy support and execution
* Can build long-term systems, not just complete random tasks
* Understands that quality leads matter more than random volume
* Is comfortable working with a modern, tech-forward private healthcare office
* Wants a long-term relationship with a growing business

**This Role Is Not For Someone Who:**

* Only wants to do data entry
* Only wants to create social media graphics
* Only focuses on cold calling or generic lead generation
* Cannot show reports, dashboards, content samples, or measurable results
* Uses aggressive sales language
* Does not understand brand trust or buyer psychology
* Needs constant reminders to follow up
* Does not like learning new tools or systems

**To Apply, Please Answer:**

1. What types of businesses have you helped grow?
2. What platforms have you used for marketing, reporting, CRM, automation, or content coordination?
3. What measurable results have you helped produce?
4. Can you share a dashboard, tracker, report, or campaign summary you created?
5. Can you share content samples you created, edited, or refined?
6. Have you helped with brand activation, local outreach, referral relationships, or community-building before?
7. Have you managed content calendars or marketing campaigns across multiple platforms?
8. What do you understand about buyer psychology, trust-building, and why people choose one business over another?
9. What KPIs would you track for a private healthcare office?
10. How would you organize leads, content, referrals, reviews, and reporting in one system?
11. What AI or automation tools have you used in your work?
12. What would you do in the first 30 days to help us build a measurable growth system?
13. Please provide three professional references.

**Test Project:**

Qualified applicants may be asked to complete a small test project before hiring. The test may include creating a simple KPI dashboard, lead tracker, content calendar structure, referral tracker, content refinement sample, and 30-day growth plan.