LEAD GENERATOR SPECIALIST

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TYPE OF WORK

Full Time

WAGE / SALARY

$5-6/hour

HOURS PER WEEK

40

DATE UPDATED

May 18, 2026

JOB OVERVIEW

Core Responsibilities
Prospect Research: Responsible for identifying, qualifying, and nurturing prospective buyers to build a robust sales pipeline using industry databases, social platforms (e.g., facebook, instagram, LinkedIn), and sales intelligence tools.
Multichannel Outreach: Initiate conversations through cold calling, personalized email campaigns, and social selling to generate interest.
Lead Qualification: Assess prospects based on their budget, needs, and buying authority to determine if they fit the Ideal Customer Profile (ICP).
Pipeline Management: Track and update lead statuses, contact information, and interaction history within a Customer Relationship Management (CRM) system.
Sales Handoff: Schedule meetings, demos, or discovery calls for Account Executives to close the deal.
Campaign Analysis: Monitor outreach metrics (e.g., open rates, conversion rates) and provide performance reports to optimize future strategies

Key Qualifications
Education: Bachelor's degree in Marketing, Business Administration, or Communications (often preferred but not strictly required).
Experience: 1–3 years of proven experience in lead generation, telemarketing, or B2B inside sales.Technical Skills: Proficiency with CRM software (such as Odoo, Salesforce or HubSpot) and lead generation tools (such as LinkedIn Sales Navigator or ZoomInfo).
Communication Skills: Exceptional verbal and written communication, active listening, and the ability to confidently overcome objections.

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