Part-Time SEO & AEO Specialist

We are an Australian wellness and aromatherapy e-commerce brand looking for a part-time SEO & AEO Specialist to help improve our online visibility across Google search, AI search platforms, and our Shopify website.

This role is suitable for someone who understands SEO strategy, keyword research, website optimisation, content structure, and how customers search for products online.

Key Responsibilities
Conduct keyword research for our products, collections, blogs and website pages.
Optimise Shopify website pages, including product pages, collection pages, blog posts, meta titles, meta descriptions, headings and image alt text.
Improve website content structure to support both Google SEO and AI search visibility.
Help improve visibility for wellness, aromatherapy, fragrance and sleep-related search terms.
Review Google Search Console and provide practical recommendations.
Identify SEO gaps and competitor opportunities.
Recommend blog topics and content ideas based on search intent.
Support AEO/GEO optimisation so the brand has a better chance of appearing in AI-generated answers.
Prepare simple SEO progress reports and action plans.
Work closely with our internal marketing and e-commerce team.
Required Skills & Experience
Proven experience in SEO, preferably for e-commerce or Shopify websites.
Good understanding of keyword research, search intent and on-page SEO.
Experience writing or improving meta titles, meta descriptions and page headings.
Familiar with Google Search Console and Google Analytics.
Strong written English and attention to detail.
Ability to explain SEO recommendations clearly and practically.
Understanding of AI search optimisation / AEO / GEO is highly preferred.
Able to work independently and meet agreed deadlines.
Preferred Experience
Experience with beauty, wellness, aromatherapy, fragrance, natural products or lifestyle brands.
Experience with Shopify SEO.
Basic understanding of schema, internal linking and technical SEO.
Experience creating SEO content briefs for blogs or website pages.
Experience improving organic traffic or search rankings for e-commerce brands.
Working Hours
Part-time remote role.
Approximately 5–8 hours per week to start.
Some availability during Australian business hours is preferred.
Communication will be mainly via WhatsApp and email.


There will be a performance review after the first 8–12 weeks, with the possibility of increased hours or ongoing work based on performance.

What We Are Looking For

We are looking for someone who is:

Strategic but practical
Detail-oriented
Reliable and proactive
Comfortable working with a premium Australian wellness brand
Able to improve search visibility while respecting brand and compliance guidelines
Interested in long-term cooperation
How to Apply

Please send your application with:

A short introduction about yourself.
Your SEO experience, especially with Shopify or e-commerce brands.
Examples of websites or pages you have optimised.
SEO tools you have used.
Your expected hourly rate in USD.
Your weekly availability.
Your internet speed and preferred communication tools.

Please also answer this question:

If you were asked to improve the SEO and AI search visibility of a Shopify product page, what are the first 5 things you would check?