Social Media Content Creator

Casa Michi is a growing cat-focused e-commerce brand creating products, content, and experiences for cat lovers. We’re looking for a creative, internet-savvy Social Media Manager who understands modern content culture and knows how to use AI tools to create engaging, high-performing social media content consistently.

To Apply, please send:
Portfolio or social media examples
Links to accounts you’ve managed
Examples of video and image content you’ve created


Email resumes/portfolios: ----------

This is not a “basic Canva posting” role.

We want someone who understands:
Attention
Using AI Video
Short-form storytelling
---------- culture
Reels/TikTok pacing
AI-assisted content creation
How to turn content into traffic and sales

Responsibilities
Create and manage social media content for:
Instagram

Facebook
Eventually TikTok
Produce 3–5 high-quality social posts per week
Schedule posts ahead of time and maintain a content calendar

Create:
Educational cat content
Product showcase posts
Entertaining reels/videos
Viral-style cat content
AI-assisted visuals and videos
Help grow brand awareness and drive traffic to the website
Stay current on social trends, sounds, formats, and viral editing styles
Collaborate on campaigns, launches, and promotional ideas

Requirements:
Strong portfolio of social media content
Experience creating engaging short-form content
Comfortable using AI tools for content creation
Experience with:
AI image tools
AI video tools
Editing software
Scheduling platforms
Understanding of Instagram Reels and modern social media trends
Ability to create content that feels native to the platform rather than overly corporate
Strong communication and reliability

Bonus Points:
Experience with e-commerce brands
Experience in pet/cat niches
---------- page or viral content experience
Copywriting skills
Understanding of conversion-focused content
Familiarity with tools like:
Canva
CapCut
Higgsfield
ChatGPT

Deliverables
3–5 social posts per week
Content scheduled in advance

Mix of:
Reels
Graphics
Carousels
Short-form videos
Consistent brand voice and visual quality

We care more about creativity, execution, and understanding internet culture than formal credentials.