Marketing Strategist, Lead Generation & Content Creator

Marketing Strategist, Lead Generation & Content Creator (part-Time, Remote)
We are hiring a part-time (20hrs a week) Marketing Expert to take ownership of lead generation and growth for one client with two separate businesses.

About the Businesses:

The Corner Butcher Shop --
Local meat delivery business (no shipping)
Focused on selling curated meat boxes to local customers

Allegiance Security Integration (ASI) --
Commercial security integration company
Services include surveillance systems, access control, and SCIF buildouts
Primary markets: Washington DC, Texas, and Idaho

This is NOT a Basic Social Media Job
This is not a “posting” role.
We are looking for someone who can both develop marketing strategy and execute it, including creating content that drives results.

Position Type
Part-time
Long-term position
Opportunity to grow with the team

Primary Responsibility:
Your main goal is to generate qualified leads and customers.
You will be responsible for both strategy and execution, including content creation, to drive measurable business growth.
Responsibilities
Develop and execute marketing strategies for both businesses
Generate leads through:
Social media (organic, strategy-driven)
SEO and website optimization
Funnels and landing pages

Email marketing (if applicable)
Any additional channels you recommend
Create and edit social media content, including:
Short-form videos (Reels, TikToks, Shorts)
Basic graphics or visual content if needed
Take initiative and recommend what should be done without needing constant direction
Analyze performance and continuously improve results
Communicate performance, insights, and next steps clearly
Collaborate with a manager (you will be guided, but not micromanaged)
Content Creation & Video Editing (Required)
You must be comfortable creating and editing content yourself.
Ability to create engaging short-form video content
Strong understanding of hooks, pacing, and retention
Experience with tools such as CapCut, Premiere Pro, or similar
Ability to take raw ideas or direction and turn them into finished content
Requirements
Proven experience in marketing strategy and lead generation
Ability to both plan and execute marketing efforts
Strong understanding of:
Social media growth strategies
SEO and website optimization
Conversion-focused marketing
Ability to work independently and take initiative
Data-driven mindset with the ability to track and improve performance
Strong communication skills

This Role is Not a Fit For:
Individuals who only know how to post content without strategy
Individuals who only want to do strategy but not execute
Those who require constant direction for daily tasks
Beginners without proven marketing results

What Success Looks Like:
Consistent flow of qualified leads
Increased local visibility for The Corner Butcher Shop
Increased commercial inquiries for ASI
High-performing content that drives engagement and conversions

Preferred (Not Required):
Experience with local service-based businesses
Experience with B2B or high-ticket services
Funnel building experience
Paid advertising experience (Meta, Google, etc.)

How to Apply:
Please include the following:
- A short introduction outlining your experience
- Examples of measurable results you have achieved (leads, growth, campaigns, etc.)
- Examples of content you have created, including short-form videos
- A brief explanation of what strategies you would use for:
- A local meat delivery business
- A commercial security company

We are looking for someone who can take ownership, think strategically, create content, and produce real results.