Social Media Manager – Luxury Fashion Brand (Canada-Based)

Please send all application details to: ----------

We are looking for a creative, highly organized, and fashion-forward Social Media Manager to handle the digital presence of a Canada-based luxury clothing brand.

This role is ideal for someone who understands luxury branding, fashion aesthetics, storytelling, and social media strategy — not just posting content, but building a strong and elevated brand identity online.

Responsibilities
Grow the brand’s social media accounts from the ground up with the right luxury branding, positioning, and target audience strategy
Build a strong online presence that aligns with the luxury fashion market and attracts the right demographic
Manage and grow the brand’s social media platforms (Instagram, TikTok, Pinterest, Facebook, etc.)
Plan and execute monthly content calendars
Develop luxury-focused social media strategies aligned with the brand image
Coordinate content creation including reels, stories, campaigns, and launches
Write captions and oversee brand tone/voice
Work closely with the creative/design team for content direction
Schedule and publish content consistently
Monitor engagement, DMs, comments, and community interaction
Track analytics, insights, and growth performance
Stay updated with luxury fashion trends, social media trends, and competitor activity
Brand References
The visual direction and market positioning are inspired by brands such as:

Louis Vuitton
ANNAKIKI
Nour Hammour

Requirements
Experience managing social media for fashion, luxury, beauty, or lifestyle brands
Strong understanding of luxury branding and visual storytelling
Excellent eye for aesthetics and content curation
Experience with Instagram, TikTok, Pinterest, Meta Business Suite, Later, Buffer, or similar tools
Knowledge of short-form video trends and content strategy
Strong communication and organizational skills
Ability to work independently and meet deadlines
Graphic design/video editing skills are a plus

Preferred Qualifications
Experience working with luxury or high-end brands
Understanding of fashion campaigns, launches, and influencer collaborations
Familiarity with Shopify and e-commerce brands is an advantage

Position Details
Remote position
Client is Canada-based

To Apply
• Please send all application details to: ----------
• Subject line: Social Media Manager
• Include the ff:
Resume/CV
Portfolio or social media accounts you have managed
Sample content/reels if available
Your location/timezone
Your proposed monthly rate/package in USD