Cold Email & Investor Outreach Operator (Real Estate Portfolio – Houston, TX)

Summary
This is not a typical email marketing role.

We are marketing a portfolio of 4 modern, luxury, furnished, income-producing townhomes in Houston (The -------- Collection), available individually or as a portfolio.

We are looking for a high-level operator who can build and run a targeted outreach system to generate serious BUYER conversations.

This is NOT:
- a newsletter role
- a generic email marketing role
- a “blast a list” role

This IS:
- targeted outreach
- investor/broker communication
- list building + segmentation
- deliverability + infrastructure
- deal flow generation

Objective:
Drive qualified buyer conversations and investor package requests from the right audiences.

Target audiences may include:
- Texas real estate agents and brokers
- investment sales brokers
- buyer-side brokers
- SFR portfolio buyers
- STR / furnished rental investors
- 1031 exchange-related contacts
- out-of-state investor-friendly agents
- real estate deal intermediaries

Scope of work:
1. Build high-quality, targeted prospect lists
2. Segment audiences strategically
3. Recommend and/or set up email infrastructure (domains, inboxes, warmup)
4. Ensure strong deliverability (no spammy behavior)
5. Write high-quality outreach emails (broker + investor focused)
6. Launch and manage campaigns
7. Monitor reply rates and optimize performance
8. Route qualified responses toward our funnel (landing page, investor package, intro calls)

We already have:
- landing page
- ad system (Meta campaigns)
- positioning and messaging direction

We need someone who can own outreach execution.

Requirements:
- Proven cold email + deliverability experience
- Strong understanding of list building and verification
- Experience running B2B outreach campaigns
- Ability to think strategically, not just execute tasks
- Strong communication and reporting

Real estate or investment-related outreach experience is a strong plus.

When applying, include:
1. Examples of cold email campaigns you have personally built and managed
2. Tools you use for list building and verification
3. Tools you use for sending and deliverability
4. Typical reply rates you’ve achieved (real numbers)
5. Any real estate / broker / investor/buyer outreach experience
6. 2–3 outreach email samples you’ve written
7. Your suggested first 14-day plan for this project

Important:
We are looking for a serious operator, not a generalist.

If your background is primarily newsletters, social media, or generic marketing, this is not the right fit.