URGENT HIRING: Local Service Ads Specialist

Work Hours: 8 am - 4 pm Central
Full-time 40 hours per week

You will be responsible for the following:

GLSA Dispute Handling:
Monitor disputes in GLSA and track their status.
Gather evidence (e.g., call recordings, client data) to support disputes.
Log disputes in a tracking system for reference and reporting.
Contact GLSA support to open and follow up on dispute cases.
Document outcomes of disputes, updating relevant reports or systems.

Campaign Optimization Support:
Monitor daily/weekly campaign performance using key metrics (CTR, CPC, conversion rates).
Prepare reports summarizing performance trends and areas for improvement.
Execute basic optimizations based on set rules (adjusting bids, refining keywords).
Identify performance issues (e.g., budget caps, low conversion rates) and flag them for further action.

Research & Analysis:
Conduct competitor analysis to identify successful strategies.
Research GLSA policy updates and ensure campaigns comply with the latest guidelines.
Investigate industry trends, tools, and strategies to enhance GLSA's effectiveness.
Summarize findings and propose actionable insights to optimize campaigns.

SOP Creation & Documentation:
Document all new processes as Standard Operating Procedures (SOPs).
Review and update existing SOPs as processes evolve.
Create step-by-step guides for dispute handling, campaign optimization, and research tasks.
Ensure all SOPs are accessible and organized for future reference.

Reporting & Decision Support:
Compile weekly and monthly reports on campaign performance, disputes, and resolutions.
Summarize findings from performance data and research to assist in decision-making.
Recommend next steps based on data-driven insights from reports.
Track and highlight key performance indicators (KPIs) across all GLSA accounts.

Client Communication & Scheduling:
Draft and send client updates related to dispute statuses and campaign performance.
Coordinate meetings and calls with GLSA support or other stakeholders.
Schedule dispute follow-up calls and ensure timely resolution of outstanding issues.

To confirm that you've read the description, please reply with one word that answers the question what is marketing? Use it as the subject of your response.

Administrative Tasks:
Organize data related to GLSA campaigns and disputes in spreadsheets or CRM tools.
Maintain communication records for GLSA disputes and optimizations.
Handle routine emails or client queries related to GLSA activities.

Additional Requirement:
You should be able to call LSA from the Philippines, using your own OpenPhone or similar tool to contact Google Ads and LSA.

Please send your resume and portfolio.