Digital Content & Design Specialist

Digital Content & Design Specialist
Remote | Part-Time (25–30 hours/week, including minimum 4 hours/day during 9am–5pm EST)

About the Company
Southwick’s Zoo is New England’s Largest Zoo, welcoming hundreds of thousands of guests each year. In addition to the Zoo, our marketing department supports a family of destination brands including Galliford’s Restaurant & Tavern, Daniels Farmstead, and Wild Events, our weddings and private events brand.
Together, these brands create a dynamic, multi-experience destination encompassing wildlife, dining, events, and seasonal programming.

Position Overview
Southwick’s Zoo is seeking a creative and detail-oriented Digital Content & Design Specialist to support the execution of marketing initiatives across all brands. This role is primarily focused on graphic design and visual content creation, with additional responsibilities in email marketing and digital content support, including basic video editing.
The ideal candidate is highly organized, visually creative, and comfortable working across multiple brands, balancing design production with marketing execution. Please include the word "Giraffe" in your application to show that you read the description carefully.

Key Responsibilities
Graphic Design & Visual Content (Primary Focus)
• Design marketing materials for both digital and print use, including signage, advertisements, promotional graphics, and event collateral
• Support brand consistency across all visual assets
• Assist with layout and design for marketing campaigns, seasonal promotions, and in-park signage
• Work with tools such as Adobe Photoshop (preferred) and/or similar design platforms

Email Marketing & Digital Campaign Support (Secondary Focus)
• Assist in the creation, formatting, and scheduling of email marketing campaigns
• Support email list management and segmentation across multiple brands
• Contribute to campaign execution and performance tracking
• Maintain marketing calendars and assist with campaign coordination
Website & Content Management (as needed)
• Update WordPress websites with new content, promotions, and event information
• Build and update landing pages for campaigns and seasonal initiatives
• Ensure website content is accurate, timely, and aligned with current promotions
Analytics & Reporting
• Assist with tracking performance metrics for email campaigns and digital content
• Support reporting efforts with clear, organized summaries
Required Skills & Experience
• Experience with graphic design, including Adobe Photoshop or similar tools
• Experience with email marketing platforms
• Experience working within WordPress or similar CMS platforms
• Basic video editing skills (Adobe Premiere, CapCut, or similar tools preferred)
• Strong written English and attention to detail
• Ability to manage multiple projects across different brands
• Strong organizational and time management skills

Work Requirements
• Fully remote
• 25–30 hours per week
• Must be available for at least 4 hours per day during U.S. Eastern Time (9am–5pm EST)

How to Apply
Please submit the following:
• A short introduction about yourself
• A portfolio showcasing relevant work (graphic design, email campaigns, or digital content)
• Your availability (hours per week and preferred schedule)
• Resume and cover letter