Social Media Designer & Editor

We are looking for a creative and reliable freelancer to join our team at Mama Africa (event organization) as a Social Media Content Creator. This is a part-time freelance position to start, with potential to grow into a long-term role based on performance and fit.
About the Role
Your main responsibility will be creating engaging social media content across Facebook, Instagram, and TikTok. You'll work with our existing brand materials — and help develop new ones — to produce fresh, eye-catching content that grows our audience and brings our events to life online.
Responsibilities

Repurpose and refresh existing content into new formats
Design banners, square posts, and promotional graphics
Create carousel posts for Instagram and Facebook
Create short-form Reels and TikTok videos
Produce animated Stories and motion graphics
Design content calendars and recurring formats (e.g., monthly highlights, event calendars, weekly themes)
Develop and design new brand identities and house styles for sub-brands, events, or campaigns (logos, color palettes, typography, templates, visual guidelines)
Use AI tools to generate and enhance content (images, videos, copy, ideas) efficiently while keeping it on-brand
Maintain a consistent brand look, tone, and color palette across all platforms

Required Skills & Experience

Proven experience creating social media content for Facebook, Instagram, and TikTok
Strong design skills in Canva, Adobe Photoshop, Illustrator, or similar tools
Experience designing brand identities / house styles (logos, visual systems, brand guidelines)
Video editing skills (CapCut, Adobe Premiere, After Effects, or similar) for Reels, Stories, and animated posts
Hands-on experience using AI tools for content creation (e.g., ChatGPT, Midjourney, DALL·E, Runway, Sora, Leonardo, ElevenLabs, or similar)
Good understanding of trends, hooks, and what performs on each platform
Strong written English and attention to detail
Reliable internet connection and ability to meet deadlines

Nice to Have

Experience creating content for the events industry (festivals, parties, concerts, nightlife, etc.)
Basic copywriting skills
Knowledge of analytics tools (Meta Business Suite, TikTok Analytics)

Working Arrangement

Part-time, freelance basis to start
Flexible hours — work on your own schedule as long as deadlines are met
Long-term collaboration possible for the right person

How to Apply
Please send:

A short introduction about yourself
Your portfolio or 2–3 samples of social media content you've created (banners, Reels, carousels, Stories)
An example of a brand identity / house style you've designed (if available)
A short note on which AI tools you use and how you use them in your work
Your rate (per hour, per project, or monthly — whatever you prefer) and availability