Creative Strategist

Creative Strategist & Ad Producer — Video + Static (10 Videos/Week)
I'm looking for a high-output creative strategist who can think AND execute. This isn't a "post ideas in a doc" role — I need someone who understands direct-response advertising from the ground up and can produce ready-to-ship creatives every week.
What you'll do:

Produce 10 video ad scripts/week (with hooks, structure, CTA) across formats (UGC-style, VSL, talking head, b-roll driven)
Deliver static ad concepts alongside video output (copy + visual direction)
Build creatives rooted in deep avatar understanding — not generic messaging
Analyze what's working, iterate fast, and bring fresh angles weekly

You must have:

Proven experience in performance/direct-response advertising (Meta, TikTok)
Real avatar research skills — you know how to extract VOC, identify pain points, and match awareness levels
Strong copywriting instincts (hooks, body, CTA)
Experience across niches like health, supplements, fashion, or physical products is a major plus
Portfolio of video ad scripts or produced ads you've worked on

Nice to have:

Familiarity with UGC workflows and briefing creators
Ability to classify and organize ad creative libraries

How we work:
Fast feedback loops, weekly batches, direct communication. I'm not micromanaging — I expect you to own your creative output and bring ideas to the table proactively.