Marketing Engineer (AI & Automation)

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Marketing Engineer(AI & Automation)

Location: Remote (Offshore)
Company: Tech Guru

About Tech Guru

Tech Guru is a technology and cybersecurity provider focused exclusively on accounting firms across the United States and Canada. We help firms with 1–80 employees modernize their technology, strengthen cybersecurity, and plan their long-term IT strategy.

Our mission is to help accounting firms operate more securely, efficiently, and strategically through better technology.

Role Overview

We are looking for an AI Marketing Engineer who can design, operate, and continuously improve AI-powered marketing systems that generate qualified leads for our sales pipeline. This is a part-time role that has a chanced to be ramp up to full-time.

This role combines AI-driven content creation, SEO strategy, marketing automation, and website optimization to build scalable lead generation channels.

Rather than executing one-off marketing tasks, this role focuses on building repeatable AI-driven systems that research, produce, publish, distribute, and optimize marketing content automatically.

The ideal candidate is both technical and marketing-oriented, comfortable using modern AI tools and automation platforms to produce and distribute high-quality marketing content.



Key Responsibilities

Own the Marketing Lead Generation System

Take ownership of our marketing and lead generation strategy

Build systems that continuously generate qualified leads for the sales team

Adjust marketing direction based on data and ROI

Build AI-Powered Marketing Workflows

Design and maintain automated systems that research, produce, and publish marketing content

Create workflows that support content generation, distribution, and lead capture

Develop SEO & Content Strategy

Conduct keyword research and build SEO-driven content strategies

Optimize website pages and blog content for search engines

Identify high-value topics relevant to accounting firms and cybersecurity

Build Automated Marketing Funnels

Create landing pages and lead generation campaigns

Develop automated nurture sequences and marketing workflows

Support Event & Campaign Marketing

Assist with marketing initiatives around conferences, webinars, and industry events

Develop campaigns that promote events and generate qualified leads

Measure & Optimize Marketing Performance

Analyze marketing performance across channels

Monitor traffic, conversions, and campaign performance

Continuously improve marketing systems based on data

Core Skills

AI-assisted content creation

SEO and keyword research

Website content management

Marketing automation workflows

Social media management and distribution

Data analytics and performance tracking

Visual content creation

AI workflow design and prompt engineering

Technology Toolkit

Experience with tools similar to the following is preferred.

AI & Research

Claude

ChatGPT

Perplexity

SEO

Ahrefs

SEMrush

Google Search Console

Marketing Platform / CRM

HubSpot (CMS, landing pages, forms, marketing automation)

Marketing Automation

Zapier

Make (Integromat)

n8n

Analytics

Google Analytics

Content Creation

Canva



Social & Lead Generation

LinkedIn

LinkedIn Sales Navigator

Automation / Technical Skills

Basic scripting experience

Ideal Candidate Profile

Experience using AI tools to improve marketing productivity

Strong understanding of SEO, content marketing, and inbound marketing

Comfortable building automated workflows and AI-driven systems

Able to work independently in a remote environment

Data-driven and focused on measurable outcomes

Interested in building scalable marketing systems rather than manual campaigns

Success Metrics

Success in this role will be measured by:

Growth in organic website traffic

Increase in qualified leads generated

Number of discovery calls booked

Improvement in search engine rankings

Engagement with marketing content and campaigns

Efficiency and scalability of automated marketing systems