Social Media & Digital Marketing

We are looking for an experienced Virtual Assistant / Social Media Assistant to support our marketing activities across multiple platforms. This role is ideal for someone creative, analytical and highly organised who can both create engaging content and optimise advertising performance.

Key Responsibilities:
-Create engaging social media posts across platforms including Facebook, Instagram, LinkedIn, Pinterest and others
-Plan and schedule content using a structured social media calendar
-Design graphics for social media, magazines, adverts and marketing materials
-Edit and produce short-form marketing videos
-Manage and optimise Meta advertising campaigns
-Analyse advert performance data and provide clear reporting and insights
-Continuously test and improve advert performance to maximise results and ROI
-Monitor trends and suggest creative ideas to improve engagement and reach
-Engaging and posting in group forums

Skills & Experience Required:
-Proven experience managing Meta Ads Manager and analysing advertising performance
-Strong understanding of social media marketing strategies
-Experience creating high-quality graphics and marketing materials
-Video editing skills for short promotional videos and social media content
-Experience using design tools such as Canva, Adobe Suite or similar
-Ability to interpret data and optimise campaigns
-Strong communication and organisation skills
-Experience across multiple social media platforms

Desirable:
-Experience designing magazines, brochures or marketing publications
-Knowledge of UTM tracking, pixels and campaign optimisation
-Experience in lead generation campaigns

What We Are Looking For:
-Someone creative but data-driven
-Highly reliable and organised
-Able to work independently and proactively
-Someone who can bring new ideas and improvements