Lead Generation/Cold Call

???? Overview
We are seeking a results-driven Lead Generation Specialist to help grow the audience, client base, and booking pipeline for a dynamic public speaker. This role focuses on identifying, attracting, and nurturing high-quality leads for speaking engagements, partnerships, and brand opportunities.
???? Key Responsibilities
Research and identify potential event organizers, corporations, schools, and conferences
Build and maintain a qualified lead list (decision-makers, event planners, etc.)
Conduct outreach via:

Email campaigns
Social media (LinkedIn, Instagram, etc.)
Cold outreach / DMs
Qualify leads and set appointments for the speaker or sales team
Manage and update CRM systems with lead activity
Develop and test messaging strategies to improve conversion rates
Track KPIs (response rates, booked calls, conversions)
???? Requirements
Experience in lead generation, sales, or outreach (preferably in personal branding, coaching, or events)
Strong communication and persuasion skills
Familiarity with tools like:
CRM systems (HubSpot, Salesforce, etc.)

Email outreach tools
Self-motivated with the ability to work independently
Organized and detail-oriented
???? Preferred Qualifications
Experience working with public speakers, influencers, or coaches
Knowledge of the events industry
Social media outreach experience
Copywriting or sales funnel knowledge
???? Performance Metrics
Number of qualified leads generated weekly
Meetings/bookings secured
Conversion rates from outreach
Revenue influenced from booked engagements
???? Compensation (Customize This)
Base pay + commission per booked speaking engagement
OR
Commission-only (high earning potential based on performance)
???? Ideal Candidate
Someone hungry, proactive, and skilled at opening doors and creating opportunities. You understand how to get in front of decision-makers and turn cold leads into booked stages
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