Senior Performance Marketing Specialist (Google Ads & Meta Ads)

Senior Performance Marketing Specialist (Google Ads & Meta Ads)

Work Directly with Founder | Long-Term Growth Opportunity

About Us

We are a growing performance-driven digital marketing agency focused on helping service-based businesses generate high-quality leads and scale sustainably.

We value ownership, clear thinking, and continuous improvement — and we’re looking for someone who shares the same mindset.

The Role

We’re looking for an experienced Performance Marketing Specialist to manage and optimise paid advertising campaigns across multiple client accounts.

This is a mid-to-senior level position where you will work closely with the founder, contribute to strategic decisions, and play a key role in driving measurable results.

You should be comfortable working independently, making data-driven decisions, and taking full ownership of campaign performance.

What You’ll Do

Manage and optimise Google Ads campaigns (Search, Display, Performance Max)

Manage and optimise Meta Ads campaigns (Facebook & Instagram)

Build and improve lead generation funnels

Analyse campaign data and provide actionable insights

Improve conversion rates and lead quality

Scale high-performing campaigns

Troubleshoot and improve underperforming campaigns

Collaborate with the founder on growth strategies

What We’re Looking For

We’re looking for someone who:

Has proven experience managing Google Ads and Meta Ads

Understands marketing funnels and performance metrics

Is proactive and takes ownership of results

Can manage workload independently and prioritise effectively

Continuously looks for ways to improve performance

Is interested in growing into a leadership or mentoring role over time

Required Skills

Google Ads (Search, Display, Performance Max)

Meta Ads (Facebook & Instagram)

Lead generation campaigns

Campaign optimisation and scaling

Conversion tracking and performance analysis

Strong understanding of marketing funnels

You should also understand how paid traffic connects with landing pages, conversion rates, and lead quality.

Nice to Have

Experience in eCommerce or digital products

Conversion Rate Optimisation (CRO)

Landing page optimisation

CRM or funnel tools (e.g. GoHighLevel)

Marketing automation

Familiarity with AI tools (ChatGPT, Claude, etc.)

Industries We Serve

We primarily work with service-based businesses, including:

Construction

Home improvement

Solar

Beauty & wellness

Local service providers

Experience with lead generation for local businesses is a strong advantage.

Working Setup

Must be able to work within or overlap with Melbourne (Australia) timezone

Available for regular check-ins and team collaboration

Why Join Us

Work directly with the founder

Be part of a growing, performance-focused agency

Opportunity to contribute to systems and processes

Clear path toward senior or leadership roles

How to Apply

If this role fits your experience, please send:

Your CV

A short introduction

Examples of campaigns you have managed (including results if possible)

Shortlisted candidates will be contacted for the next step.