Senior Digital Marketer (Google Ads & Meta Ads)

Senior Digital Marketer (Google Ads & Meta Ads)

Full-Time | Remote | Long-Term Opportunity

We are looking for an experienced and results-driven Digital Marketer to take ownership of our paid acquisition strategy across Google Ads and Meta (Facebook/Instagram).

This is a hands-on role for someone who can independently build, optimize, and scale campaigns that generate qualified leads and measurable ROI.

We are not hiring for a short-term project or coordination role. We’re looking for a long-term team member who can operate with ownership and accountability.

Key Responsibilities
Paid Media (Primary Focus)

Plan, launch, and manage campaigns across Google Ads and Meta Ads

Oversee the full funnel: targeting, creatives, landing pages, retargeting, and conversions

Optimize campaigns based on CPL, CAC, ROAS, and lead quality

Manage budgets, bidding strategies, and daily performance

Set up and maintain tracking (Meta Pixel, Google Tag Manager, GA4)

Creative & Funnel Strategy

Develop ad creatives and messaging that drive conversions

Collaborate on landing pages, offers, and funnel structure

Align messaging across paid campaigns, remarketing, and email where applicable

Optimization & Growth

Run structured A/B tests across creatives, audiences, and funnels

Identify scaling opportunities and new acquisition channels

Continuously improve conversion rates and lead quality

Reporting & Communication

Share weekly updates and monthly performance summaries

Clearly communicate results, insights, and next steps

Take ownership of performance and recommend improvements proactively

Requirements

Proven experience managing Google Ads and Meta Ads campaigns

Track record in lead generation and performance marketing

Strong understanding of funnels, conversion optimization, and buyer intent

Experience with tracking and analytics tools (GA4, GTM, pixels, CRM tracking)

Ability to work independently and communicate clearly

Nice to Have

Experience with local lead generation or service-based businesses

Basic knowledge of SEO and content marketing

Experience with email/SMS automation tools (e.g., HubSpot, Go High Level)

Familiarity with landing page builders (WordPress, Webflow, ClickFunnels)

Strong ad copywriting skills

Work Details

Full-time (30–40 hours per week)

Remote position

Long-term role with growth opportunities

Performance-focused environment with clear KPIs

How to Apply

Please include the following:

A short summary of your experience with Google Ads and Meta Ads

Examples of campaigns you personally managed (including results)

The largest monthly ad budget you’ve handled

Your availability (hours per week) and time zone

Confirmation of your availability for long-term, full-time work

Applications without this information may not be reviewed.

Final Note

We value ownership, consistency, and measurable results.

If you are confident managing paid traffic and improving performance over time, we’d be glad to hear from you.