Meta Ads Conversion Specialist Needed (Website Sales for £500–£3000 Home Improvement Product)

We are a UK-based marketing agency running Meta ad campaigns for a home improvement company that installs custom media walls (£500–£3000 per project).
Our lead generation campaigns perform very well, but we are now focused on building a website conversion funnel that generates direct purchases through Meta ads.
We have already launched a purchase campaign but want an experienced Meta Ads specialist with ecommerce or high-ticket product experience to audit and optimise the campaign to improve conversion performance.
Current Campaign Performance
• Ad spend: £705
• Website purchases: 1
• Cost per purchase: £705
• Product value: £500–£3000
We believe the issue may be within the campaign structure, creative strategy, or landing page conversion, and we are looking for someone experienced who can diagnose and fix this.
Scope of Work
We are looking for someone to:
• Audit our existing Meta ad campaign
• Analyse the landing page / purchase funnel
• Optimise campaign structure for purchase conversions
• Recommend improved creative strategy
• Implement retargeting campaigns
• Suggest landing page conversion improvements
• Set up a scalable testing framework
Requirements
You must have:
• Proven experience running Meta purchase conversion campaigns
• Experience with £500+ average order value products or ecommerce brands
• Ability to show screenshots or case studies of past ad results
• Strong understanding of conversion funnels and retargeting
Project Type
Initially we are looking for:
• A one-time campaign audit and optimisation
If results improve, there may be ongoing work managing campaigns across multiple clients.
Bonus
Experience running ads for:
• Home improvement companies
• High-ticket ecommerce
• Local service businesses