Social Media & E-commerce Specialist

1. E-commerce & Shopify Management
Platform Proficiency: Proven experience in managing Shopify stores, including product uploads, collections, and inventory management.
Product Listing Optimization: Ability to write clear, compelling, and SEO-optimized product descriptions to improve search rankings.
Basic Technical Skills: Familiarity with Shopify apps and basic understanding of e-commerce metrics (conversion rates, traffic).
2. Content Creation & Social Media
Video Production: Expertise in creating high-energy, engaging short-form videos for TikTok and Instagram Reels.
Graphic Design: Proficiency in Canva or Adobe Suite to create visually appealing posts and promotional banners.
Social Media Strategy: Deep understanding of current trends and algorithms on Facebook, Instagram, and TikTok.
Storytelling: Ability to communicate the "Made in Italy" value through authentic and appetizing visual storytelling.