Content Creator

ABOUT THE JOB
Are you a content creator who doesn't wait for assignments — you go find the story? Penji is looking for a Content Creator who can host podcast episodes, conduct interviews, create original content in the field, and turn it all into high-performing assets that drive views, followers, and new customers. You're not just editing someone else's footage. You're the face, the voice, and the producer. You'll pitch ideas, book guests, hit record, and then chop it all into content that performs across every platform. If you're equal parts creator and closer — someone who understands that every view is a potential customer — this is your role.

ABOUT THE COMPANY
Since 2017, Penji has provided on-demand access to the top 2% of graphic designers. We're the leader in graphic design subscription services and have been recognized by Inc. Magazine as one of the fastest-growing companies. Beyond our business success, we're a community-conscious startup dedicated to supporting nonprofits and those helping others. Graphic design is what we do. Being a responsible employer and supporting our communities is who we aim to be. Join us on our mission to leave a positive footprint.

QUALIFICATIONS
? 3+ years of content creation experience with a proven track record of growing an audience
? On-camera/on-mic presence — you're comfortable hosting, interviewing, and being the face of content
? Portfolio demonstrating high-performing social media content (video clips, reels, shorts, podcast episodes)
? Strong video editing skills (Premiere Pro, Final Cut Pro, CapCut, or similar)
? Understanding of platform-specific content optimization (YouTube, LinkedIn, Instagram, TikTok, Twitter)
? Experience producing and hosting podcasts or interview-style content
? Graphic design skills for thumbnails, quote graphics, and promotional materials
? Data-driven mindset — you track what converts, not just what gets likes
? Creative storytelling ability with understanding of hooks, pacing, and audience retention

RESPONSIBILITIES
? Podcast production: Host, produce, and edit Penji's podcast. Research guests, book interviews, prep questions, record episodes, and edit for distribution across all platforms.
? Interviews & guest content: Identify and book interviews with industry leaders, partners, customers, and thought leaders. Conduct compelling conversations that create shareable, high-value content.
? Original content creation: Proactively create original content — on location, at events, in the field, or from your setup. You don't wait for briefs. You find the stories worth telling.
? Multi-format repurposing: Transform every podcast, interview, and original piece into multiple assets — video clips, reels, quote graphics, audiograms, blog snippets, social posts, and ad creatives.
? Customer conversion focus: Every piece of content should move viewers closer to becoming Penji customers. You understand CTAs, funnels, and how content feeds the sales pipeline.
? Engagement optimization: Create content designed for maximum views — strong hooks, compelling thumbnails, platform-specific formats, and strategic editing that keeps people watching.
? Video editing: Edit all content into shareable clips with captions, graphics, b-roll, and engaging cuts optimized for each platform.
? Graphic design: Create thumbnails, quote graphics, promotional images, and social assets that drive clicks and views.
? Platform strategy: Know what works on YouTube vs. LinkedIn vs. Instagram vs. TikTok and adapt every piece accordingly.
? Performance tracking: Monitor views, engagement, watch time, click-through rates, and — most importantly — how content drives new customer acquisition. Report what's converting, not just what's trending.
? Experimentation: Continuously test new formats, editing styles, content angles, and distribution strategies. What worked last month might not work next month.
? Trend awareness: Stay ahead of content trends, viral formats, and algorithm changes to keep Penji's content discoverable and relevant.
? Content calendar management: Coordinate production schedule to align with events, campaigns, partnerships, and podcast release cadence.
? Collaboration: Work with partnerships, events, sales, and marketing teams to align content with revenue goals and company initiatives.
? Reporting: Provide regular reports on content performance with a focus on what's driving views, audience growth, and customer conversions.

How to Apply?
To ensure your application stands out:
1. Complete the application form: ----------
2 . Attach your portfolio or relevant work samples.