Senior Paid Media Specialist (Part Time - Meta Ads Focused)

We are looking for a Senior Paid Media Specialist who understands that ads don’t stop at the click.

We are looking for a Meta Ads guru! Someone who knows Meta ads inside out and who can articulate in plain English what is good and what isn't regarding campaigns.

You will know creative and targeting and how to set benchmarks for your campaigns. How to link Meta Ads to HubSpot and how to get the most out of a landing page.

We’re searching for someone who goes beyond CPCs and CTRs and knows how to optimise campaigns based on pipeline, sales outcomes, and revenue attribution.

You’ll be responsible for managing and scaling campaigns across Google, Meta and LinkedIn for a portfolio of growth-focused clients.

If you enjoy diving deep into CRM data, attribution, conversion tracking and lead quality, this role will suit you perfectly.

What You’ll Do

Manage and scale paid campaigns across Google Ads, Meta & LinkedIn for a portfolio of service-based and B2B clients.

Take full ownership of campaign performance from first click through to closed revenue.

You will:

• Manage 4-5 client accounts with budgets ranging from $1k – $40k/month
• Optimise campaigns based on lead quality, pipeline and revenue outcomes
• Connect paid media with CRM systems such as HubSpot, GoHighLevel, Podium and Lana
• Analyse sales pipeline data to improve lead-to-opportunity and opportunity-to-sale conversion rates
• Implement closed-loop attribution to understand true campaign ROI
• Build high-quality Looker Studio reports with insights, commentary and strategic recommendations
• Run structured testing across audiences, creative, offers and landing pages
• Work closely with our strategy and creative teams to improve funnel performance
• Continuously improve CPA, CPL, SQL rate and ROAS

This role is ideal for someone who enjoys digging into the numbers and understanding what actually drives revenue.

What We’re Looking For

This role requires someone who understands performance marketing at a commercial level, not just platform management.

You should have:

• 5+ years hands-on experience running Meta campaigns
• Strong experience in lead generation marketing for service-based businesses
• Experience connecting paid media with CRM platforms (HubSpot, GoHighLevel)
• Experience analysing lead quality and sales pipeline data
• Advanced reporting skills using Looker Studio, GA4 and Google Sheets
• Strong understanding of conversion tracking, attribution and GTM
• Experience running B2B campaigns on LinkedIn Ads
• Ability to write engaging copy that converts


Hiring Process

Intro call
Short paid practical exercise
Final interview

This role will suit someone who enjoys working at the intersection of paid media, CRM data and revenue analytics.