Dental Operations & Marketing Assistant (Remote)

Dr. Lakani Dental Care is seeking a highly skilled and creative Remote Dental Personal Assistant to help support both front office operations and build our digital brand from the ground up.

This is not just an administrative role. We are looking for someone who can help us create, grow, and manage our online presence from scratch, including content creation, website development, advertising, and lead generation — while also assisting with Open Dental tasks.

If you are proactive, tech-savvy, creative, and experienced with U.S. dental workflows, we would love to meet you.

Key Responsibilities
???? Open Dental & Administrative

Schedule, confirm, and reschedule patients in Open Dental

Manage recalls and reduce no-shows

Verify insurance eligibility and benefits

Assist with pre-authorizations

Maintain accurate patient records

Communicate professionally with patients via phone, text, and email

Help optimize the daily schedule

???? Brand Creation & Social Media (MAJOR FOCUS)

You will help build and scale our brand presence from scratch.

Develop and manage monthly content calendar

Create high-quality posts, reels, and stories

Design branded graphics in Canva (or similar)

Edit short-form videos (before/after, educational, promos)

Write compelling captions with strong calls-to-action

Establish consistent brand voice and visual identity

Grow Instagram, Facebook, and Google Business presence

Monitor and respond to DMs and comments

Convert social inquiries into booked patients

Content you will help create:

Smile transformations

Educational dental tips

Promotional campaigns

Doctor branding content

Patient testimonials

Community engagement posts

???? Advertising & Lead Generation

Assist with Meta (Facebook/Instagram) ads

Assist with Google Ads campaigns

Create and test ad creatives

Track cost per lead and conversions

Optimize campaigns for patient acquisition

Maintain lead tracking system or CRM