Email & SMS Marketing (Klaviyo-Focused)

???? About Us:
We are a U.S.-based creative studio specializing in apparel brands, creators, and consumer product companies.
We build full revenue ecosystems — not just campaigns.

Our Email & SMS division handles:
Strategy
Creative production
Flow architecture
Campaign execution
Revenue attribution
Performance optimization
Client reporting

We are a Klaviyo Partner and structure deals with monthly retainers + performance participation.

We are scaling this vertical and looking for a long-term Email & SMS Marketing Specialist to grow with us.

???? Role Overview:
You will be responsible for executing and optimizing client email & SMS programs inside Klaviyo.
This is not just sending newsletters.

This role requires:
Strategic thinking
Conversion optimization
Clean execution
Data awareness
Strong written communication
Understanding revenue attribution
You will work directly under leadership and help scale multiple client accounts.

???? Core Responsibilities:

???? Account Strategy & Optimization
Assist in building lifecycle strategies for apparel & DTC brands
Audit existing Klaviyo accounts
Identify revenue gaps in flows and segmentation
Propose optimization ideas

?? Flow Architecture

Build and optimize:
Welcome flows
Abandoned cart flows
Browse abandonment
Post-purchase flows
Cross-sell flows
Win-back flows
SMS automations
Sunset flows
VIP segmentation flows

Must understand:
Conditional splits
Trigger logic
Attribution windows
Deliverability best practices

???? Campaign Execution:
Plan campaign calendars
Build email & SMS campaigns in Klaviyo
Segment lists properly
QA before sending
Monitor performance post-send
Optimize based on open rate, CTR, revenue per recipient

???? Creative Coordination:
Coordinate with designers for graphics
Write compelling conversion-driven copy
Follow brand voice
Ensure brand consistency

???? Reporting & Insights:

Prepare weekly and monthly reports

Track:
Revenue attribution
Flow revenue ?mpaign revenue ?liverability metrics
Subscriber growth
Identify performance bottlenecks
Suggest improvements

???? Requirements
2+ years experience with Klaviyo (non-negotiable)
Strong understanding of e-commerce email marketing
Experience with SMS marketing (Attentive or Klaviyo SMS preferred)
Comfortable reading analytics dashboards
Strong written English
Organized and detail-oriented
Able to manage multiple accounts
Understands revenue attribution and performance-based models

Bonus if you:
Have worked with apparel brands
Understand product launches
Have basic HTML email editing knowledge
Have experience with Shopify

???? Compensation
$650 / month (based on experience)
13th month pay
Paid holidays
Performance raise tied to account performance
Growth path
Long-term opportunity if proven success.

???? Work Hours:

Part-time
Must overlap at least 3 hours with PST (California time)

???? How to Apply
Please send:
A 2-minute video explaining your Klaviyo experience
A screenshot of a flow you built (with explanation)
A short written answer to:
If a client’s email revenue drops from 35% to 22% of total store revenue, how would you diagnose the issue?