SEO Strategist

*KINDLY READ THE JOB DESCRIPTION & THE APPLICATION INSTRUCTIONS CAREFULLY.*

EJF is a property management company headquartered in Washington, DC. We are looking for ROCK STAR SEO STRATEGIST for our growing team. A successful candidate will enjoy solving problems, is responsible, organized, detail oriented, and reliable.

Job purpose:

We are seeking a Senior SEO Lead based in the Philippines to support and scale the organic search strategy across our portfolio of property management brands. This is a full-time role reporting to the Marketing Director and focused on driving structured, measurable organic growth.

This position will be responsible for developing the SEO roadmap, identifying high-impact opportunities, and creating scalable frameworks that enable our internal team and VAs to execute effectively.

This is a strategic role with hands-on technical depth, operating in partnership with Marketing, Business Development, and Operations to influence lead generation and brand visibility.

The SEO Lead will serve as the primary subject matter expert for organic search while collaborating cross-functionally to align SEO initiatives with broader business goals.

Duties and responsibilities:
1. Centralized SEO Strategy & Leadership

• Develop and maintain a unified SEO roadmap across all brands and domains, aligned with Marketing and Business Development priorities.
• Prioritize initiatives based on projected traffic value, qualified lead potential, and strategic growth impact which will translate to long term ROI and revenue impact.
• Translate business goals into scalable search strategies
• Advise the Marketing Director on:
o Competitive landscape shifts
o Algorithm updates and SERP changes
o Emerging search opportunities
• Lead quarterly SEO planning and performance reviews, presenting insights, opportunities, and recommended actions to Marketing leadership.

2. Technical SEO Ownership (In Collaboration with IT and Web Development)

• Monitor site health across all properties and proactively lead implementation of technical SEO improvements in coordination with IT and web development teams.
• Oversee:
o Core Web Vitals & performance optimization
o Crawlability, indexation, and site architecture
o Schema markup and structured data strategy
o Technical audits and remediation plans
• Run regular technical crawls and monitoring using:
o Screaming Frog
o Google Search Console
o GA4
o PageSpeed Insights / Lighthouse

3. Content Engine Leadership (Scaling with VAs)

• Design and implement SEO content frameworks, standards, and quality control systems that enable the existing VA team to execute effectively at scale.
• Build and document:
o Content frameworks
o On-page SEO standards
o Internal linking strategies
o Topic clustering and content hierarchy
• Audit and optimize content output for:
o Search intent alignment
o SERP competitiveness
o Topical authority
o Provide structured training guidance and ongoing QA review to ensure SEO best practices are consistently applied across VA-produced content
• Use tools such as:
o Ahrefs
o SEMrush
o Surfer SEO / Clearscope

4. Local SEO Dominance

• Lead strategy for Google Business Profiles across all regions.
• Develop and execute strategies to improve Map Pack visibility in key property management markets.
• Manage:
o GBP optimization
o Review strategy
o Local citations and NAP consistency
o Local landing page structure and implementation in coordination with IT/web development as needed.
• Utilize tools such as:
o BrightLocal / Whitespark
o Google Business Profile Manager

5. Analytics, Attribution & Conversion Insights

• Analyze and report on SEO performance in relation to business outcomes.
• Track and report on:
o Organic leads and conversion paths
o Call tracking and attribution (CallRail)
o SEO-influenced revenue reporting in collaboration with Marketing and Business Development (HubSpot attribution).
• Use behavioral insights tools (Hotjar / Microsoft Clarity) to inform UX and CRO improvements
• Develop dashboards and executive-level reporting that provide clear visibility into SEO performance, trends, and optimization opportunities.



Qualifications:
Experience
• 5–8 years of hands-on SEO experience.
• Proven success in technical SEO, content SEO, and local SEO.
• Experience collaborating with or influencing cross-functional stakeholders.
• Experience designing and executing SEO programs - not just completing tasks.


Job Skills:
Technical & Tool Proficiency

Strong working knowledge of:
• Ahrefs
• SEMrush
• Google Analytics 4 (GA4)
• Google Search Console (GSC)
• Screaming Frog SEO Spider
• PageSpeed Insights / Lighthouse
• BrightLocal or Whitespark
• Google Business Profile Manager
• Surfer SEO or Clearscope
• CallRail
• HubSpot SEO attribution
• Hotjar or Microsoft Clarity

Working conditions:
• Remote ready.
• Able to work EST hours.
• Comfortable working with a time tracking system (Hubstaff).

How to apply:

1. Please check out the company website before submitting an application: ---------- .
2. Send an email attachment with your updated resume in PDF format.
3. Please indicate your rate.
4. Please send a link to your video recording introducing yourself & your relevant experience based on the job description, and include your OnlineJobs.PH profile link.

Kindly send your application to ---------- the subject line, kindly indicate the position SEO Strategist - your name.

*Applicants who will apply through onlinejobs.ph will not be considered.
*Shortlisted applicants will be contacted by email for interview scheduling.
Looking forward to working with you!