Digital Media Specialist

Part-Time Social Media & Meta Ads Specialist (Shopify Brand)

TO APPLY — PLEASE FOLLOW INSTRUCTIONS CAREFULLY

1.) Your CV must be in **PDF format** with file name:
**Full Name + Digital Media Specialist**
2.) Portfolio link for **Graphic Works** (visuals or videos — published works preferred) – **REQUIRED**
3.) Portfolio link showing **Ad Campaign Tractions / Results** – **REQUIRED**

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About the Role

You will manage our platforms end-to-end — from content creation to paid ads strategy — ensuring everything aligns with our Shopify store and drives measurable sales results.

We need someone confident, proactive, and capable of leading execution without daily direction.

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Requirements

* At least 1 year PROVEN in Social Media & Meta Ads management
* Proven experience running and optimizing Facebook & Instagram ad campaigns
* Strong understanding of campaign structure, audience targeting, retargeting, and scaling
* Experience working with Shopify brands (preferred)
* Strong branding and creative direction skills
* Experience creating short-form video content (Reels/TikTok-style)
* Proficient in tools such as Canva, CapCut, Meta Ads Manager, and Google Workspace
* Ability to analyze KPIs (CTR, CPA, ROAS, conversions) and make data-driven decisions


Bonus:
* Email marketing experience (Klaviyo, Mailchimp)
* Basic SEO and product page optimization knowledge

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Key Responsibilities

Social Media Management
* Create, schedule, and publish feed posts, stories, and reels
* Write engaging captions and produce/select on-brand visuals
* Maintain consistent brand identity and messaging
* Monitor and respond to comments and DMs
* Escalate customer service issues when needed

Meta Ads Management
* Set up, launch, and manage Facebook & Instagram ad campaigns
* Handle targeting, budget allocation, creative testing, and scaling
* Continuously optimize campaigns based on performance
* Monitor KPIs (reach, engagement, CTR, conversions, CPA, ROAS)
* Adjust content and campaigns based on insights

Role Details

* Part-Time
* Tuesday–Thursday (Flexible Hours)
* $4–$6 USD/hour (based on experience)
* Long-term opportunity for the right candidate

We’re looking for someone who brings both creativity and performance strategy to the table — someone who takes ownership and genuinely enjoys building brands that convert.

If that sounds like you, we’d love to see your application!