Advertising & Social Media Assistant

About Us
We are a collaborative, client-focused real estate brokerage dedicated to delivering an exceptional experience for both our clients and our agents. Our marketing is intentional, relationship-driven, and rooted in strong branding and consistent communication.
We are looking for a detail-oriented, creative Social Media & Marketing/Advertising Assistant to support both brokerage-level and agent-level marketing initiatives.

Position Overview
This role is responsible for creating and executing social media and marketing content using our existing brand voice, templates, and systems. The ideal candidate is organized, proactive, and experienced in real estate marketing, social media strategy, and digital advertising.
You will collaborate with our team to produce and manage content for ad campaigns, email marketing, and blog posts. You will also create digital and physical content for new listings, closings, open houses, and ongoing brand content.

Key Responsibilities
Digital Advertising
Create ad graphics, copy, and variations for testing (StreetText)
Run and manage Facebook and Google ad campaigns
Monitor performance and assist in testing different ad types
Blog & Email Marketing Support
Create and publish blog posts using WordPress
Perform light video editing for a monthly email video/newsletter
Format and send database emails using Emma
Track engage
Social Media Content Creation
Create branded posts for the brokerage and individual agents related to:
New listings
Closings / just sold
Open houses
Design physical marketing materials such as:
Flyers for Open Houses
Facts & features sheets
Postcards
Produce consistent non-listing content for Facebook and Instagram, including:
Educational posts
Engagement-focused content
Entertaining or lifestyle real estate content
Short-form video/Reels
Content Requests & Workflow
Manage and fulfill marketing requests submitted via Google Forms
Maintain organized deliverables tracking to ensure proper billing
Maintain organized files within Google Workspace and Canva
Follow brand standards, templates, and voice guidelines

Required Skills & Experience
Experience with StreetText, Dippidi, or equivalent ad manager
Experience managing Facebook and Instagram business content
Strong graphic design skills in Canva or other design platform
Working knowledge of Google Workspace (Drive, Docs, Sheets, Forms, etc.)
Proven experience running Facebook and/or Google Ads
Strong attention to detail, organization, & deadlines, without much need for supervision
Clear written communication and marketing copy skills
Basic video editing skills for short-form and email content
Familiarity with Follow Up Boss (FUB) (preferred)
Wordpress for blog (preferred)

What Success Looks Like in This Role
Consistent, on-brand social media presence for brokerage and agents
Timely delivery of marketing materials
Engaging real estate content that builds trust and visibility
Well-managed and improving paid ad performance