Digital Commerce & Brand Operations Lead

Focus: Art Products, Multi-Channel Sales & Fulfillment Systems
Type: Freelance / Contract ? Long-term collaboration
Location: Remote
Start: ASAP (competence > speed)

Overview

I am a multidisciplinary artist and creative entrepreneur building a two-brand digital ecosystem spanning scalable art products and high-end creative commissions.

I am seeking a Digital Commerce & Brand Operations Lead to build, manage, and scale my e-commerce systems so I can focus on creating artwork, murals, and commissions rather than managing inventory or logistics.

This role blends Shopify development, product strategy, fulfillment setup, multi-platform selling, and ongoing store management.

Brand Structure
1. Dark Star Kumbaya

Platform: Shopify
Purpose: A scalable, accessible product brand built around original artwork.

Products:

Art prints

Functional household items with printed artwork

Clothing and wearable items (development of a cohesive clothing line)

Research-driven branded products

Marketing funnels that drive clients to local tattoo bookings

Fulfillment Model:

Print-on-demand where appropriate

Low-MOQ bulk production where advantageous

All products must be handled by POD providers or sent directly to a third-party fulfillment/shipping center

I will not personally store, pack, or ship products for this brand.

Sales Channels:

Shopify (primary hub)

Amazon

Etsy

Bol.com

TikTok Shop

Business Model:

Accessible pricing

Higher volume

SEO-driven product research

Social-media-led traffic and launches

2. Maya Sierra

Platform: Wix or Framer (open to discussion)
Purpose: A refined, gallery-facing creative platform.

Offerings:

Original artworks

High-end limited edition prints (numbered and signed)

Mural design and mural commissions (bookable)

Creative coaching

Workshops

Portfolio

Tattoo booking

Performance painting booking

Select overlapping products from Dark Star Kumbaya

Positioning:

Gallery-ready

Institutional and collector-facing

Boho chic minimal

Reactive and future-forward

Fulfillment:

Many items shipped directly by me

Lower volume, higher value

What I Need Support With
Shopify Development & Store Setup (Dark Star Kumbaya)

Build and configure the Shopify store

Structure products, collections, and variants

Set up print-on-demand and/or fulfillment center workflows

Support product uploads and ongoing organization

Fulfillment & Operations (Dark Star Kumbaya)

Advise on print-on-demand vs low-MOQ production decisions

Identify and coordinate with fulfillment partners

Set up logistics so orders flow without manual intervention

Multi-Platform Selling (Dark Star Kumbaya)

Manage product listings across:

Amazon

Etsy

Bol.com

TikTok Shop

Ensure consistency, compliance, and pricing alignment across platforms

Product Strategy & SEO Research (Dark Star Kumbaya)

Identify high-performing product categories

Research demand-driven product opportunities

Translate artwork into commercially viable product formats

Clothing Line Development (Growth Phase)

Support development of a wearable art / clothing line

Advise on production methods, fulfillment, and scalability

Website Development & Design Support (Maya Sierra)

Build or refine the Maya Sierra website (likely Wix, open to discussion)

Clean, refined, gallery-appropriate design

High-end presentation of artworks and murals

Booking flows for mural commissions, creative coaching, and workshops

Ensure suitability for gallery submissions and institutional presentation

Continuing Collaboration
Ongoing Store & Customer Management (Primarily Dark Star Kumbaya)

Product updates

Customer communication

Store maintenance

Reliable operational support

Design & UX Expectations

Clean, modern, intentional

Dark Star Kumbaya: bold, accessible, brand-forward

Maya Sierra: refined, editorial, gallery-appropriate

Clarity and performance over gimmicks

Ideal Candidate

Strong Shopify experience

Comfortable with multiple fulfillment models

Experience with multi-channel selling

SEO and product research skills

Organized, proactive, systems-minded

Deliverables

Fully built Shopify store (Dark Star Kumbaya)

Product and fulfillment workflows

Multi-platform integrations

Maya Sierra website build or support (scope-dependent)

Clear documentation

Option for long-term collaboration

Important Note on Scope

This role may be fulfilled by one highly experienced person or multiple specialists.

Applicants are welcome to apply for:

Shopify & e-commerce operations only

Product strategy & SEO only

Website design/build (Maya Sierra) only

Or a combination of the above