Amazon Launch & Growth Strategist (Private Label Brand)

About Us

We are a fast-growing private label brand in the stained glass industry. We manufacture and sell specialized tools and materials on Amazon and are scaling aggressively.

Our goal is to increase product launches from 15 per year to 40+ per year.

We already have:

Graphic team

Copywriter

Established suppliers

Existing Amazon presence

What we are missing is strong operational ownership and structured execution.

Role Overview

We are hiring an Amazon Product Launch & Operations Manager to own the entire product pipeline from idea to live launch.

This is not a task-based VA role.

You will be responsible for building the systems, tracking progress, removing bottlenecks, and ensuring products move through the pipeline efficiently and on schedule.

This role requires:

Ownership mindset

Strong execution ability

Process building skills

Comfort making decisions

Accountability for results

You will not be micromanaged. You will be expected to take initiative and drive outcomes.

Responsibilities

Build and maintain a structured product launch dashboard

Create and document repeatable launch SOPs

Manage timelines from sourcing ? production ? listing ? launch

Coordinate with graphic and copy teams to meet launch deadlines

Oversee listing uploads (flat files, variations, backend keywords)

Use Brand Analytics and Amazon data to guide launch decisions

Identify bottlenecks and implement solutions

Create measurable KPIs for tea ---------- mbers involved in launches

Ensure a minimum of 3–4 products go live per month

Monitor and evaluate first 30 days post-launch performance

Required Experience

Proven experience managing Amazon Seller Central accounts

Direct experience launching private label products at scale

Strong working knowledge of:

Brand Analytics

Flat file uploads

Variation structures

Inventory forecasting

FBA workflows

Experience building dashboards or managing launch pipelines

Strong documentation and process development skills

Applicants without real product launch experience will not be considered.

Who This Role Is Not For

Order takers

Entry-level VAs

Candidates needing daily instruction

Individuals still learning Amazon basics

Who This Role Is For

Operators who think like owners

Builders who create systems

Professionals comfortable improving processes

Individuals who take initiative and drive results

Compensation & Growth

This position starts part-time (20–25 hours per week).

Starting rate for the first 60–90 days:
$7–8 per hour

After demonstrated performance, structured system development, and measurable launch execution, compensation increases to:
$10–12 per hour

Additional performance-based incentives will be tied to product launches and growth metrics.

This role has long-term growth potential for the right candidate.

If your experience aligns with the above, please complete the application form below:
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