Markiting and Branding

Brand & Marketing Strategy Project (Wellness Business | Remote)
Type: Short-Term Project (Not an ongoing VA role)
Timeline: 6-12 weeks
Hours: Project-based (estimated 30-60 total hours)
Location: Remote (Philippines preferred)
Overview
I’m a wellness professional looking for an experienced Brand & Marketing Strategist to support a defined, short-term project focused on clarifying my brand, messaging, and marketing direction.
This is not an ongoing social media or VA role. I’m looking for someone who enjoys brand clarity, positioning, and strategy, and can deliver thoughtful, practical recommendations.

Project Goals
Clarify brand positioning and messaging
Strengthen consistency across website and social platforms
Define clear content and marketing priorities
Create a simple, realistic marketing plan that fits a service-based wellness business
Scope of Work / Deliverables
The project may include:
Brand & messaging review (website, social media, offers)
Clarified brand voice and positioning summary
Defined content themes and messaging pillars
Marketing recommendations for social media, email, and SEO
A simple 90-day marketing roadmap
Written documentation that can be handed off to a social media/SEO assistant
What I’m Looking For
Experience in brand strategy and marketing (project-based work preferred)
Strong written English and ability to explain ideas clearly
Strategic thinker who also understands real-world execution
Organized, thoughtful, and collaborative
Comfortable working with service-based or wellness businesses

Nice to Have (Not Required)
Experience with wellness, health, or personal service brands
Experience working with solopreneurs or small businesses
Light understanding of social media and SEO strategy (not execution)
Project Terms
Fixed-scope project with clear deliverables
Flexible schedule during project timeline
Paid per project or hourly (to be discussed)
Potential for future strategy projects, but no expectation of ongoing weekly hours
How to Apply
Please include:
A brief introduction about yourself
Your experience with brand and/or marketing strategy
Examples of similar strategy or branding projects you’ve worked on
How you typically approach a branding/marketing strategy project

Please begin your application with the word “Clarity” so I know you read the full post.