Growth & Outreach Manager (Content & Marketing)

Role Overview

We’re looking for a self-motivated Growth & Outreach Manager to drive new client acquisition, build relationships, and fuel the growth engine of our content and marketing studio.

This role is ideal for someone who enjoys starting conversations, building trust, and turning relationships into opportunities. You’ll be responsible for lead generation, outreach, follow-ups, and helping move prospects into our content, email, and retainer funnels.

This is not a passive role. Success comes from initiative, consistency, and communication, not waiting for instructions.

What You’ll Do (Daily & Weekly Responsibilities)

Lead Generation & Outreach
- Research and identify 5–10 qualified businesses per day that align with our services
- Initiate conversations via DMs, email, comments, and networking platforms
- Personalize outreach based on each business’s needs and brand
- Maintain and update a lead tracker or CRM daily

Relationship Building & Follow-Up
- Nurture conversations with warm leads and past prospects
- Follow up on open conversations and proposals
- Build trust through helpful insights, content suggestions, and value-first messaging
- Help move leads into discovery calls, email funnels, or retainer discussions

Funnel & List Growth
- Collect and organize new contacts into our email/CRM system
- Assist in distributing lead magnets, free audits, or content resources
- Track where leads come from and what messaging performs best

Collaboration & Reporting
- Share weekly insights on what outreach angles are working
- Flag high-potential leads for deeper conversations or pitches
- Collaborate with the content team to align messaging with growth goals

Who Will Succeed in This Role

This role is perfect for someone who is:
- Comfortable starting conversations (even with strangers)
- Consistent and organized — follows up without being reminded
- Curious about businesses and brands — asks smart questions
- Resilient — doesn’t take “no” personally
- Growth-minded — focused on results, not just activity

You don’t need to be “salesy.” You do need to be confident, proactive, and thoughtful.

Skills & Experience (Preferred, Not Required)

- Experience with outreach, sales, partnerships, or community management
- Familiarity with social platforms (Instagram, LinkedIn, TikTok, email)
- Comfortable using spreadsheets, Notion, or CRM tools
- Strong written communication skills
- Interest in content, branding, marketing, or creative businesses

How Success Is Measured
- Number of meaningful conversations started weekly
- Quality and consistency of follow-ups
- New leads added to the funnel
- Discovery calls or warm handoffs to the sales/content team
- Contribution to retainer package conversions

Why This Role Matters
Every brand deserves help growing — and this role is the front door to that growth.
You’re not just booking calls — you’re opening doors, starting relationships, and helping businesses take the next step forward.