Facebook Ad Designer - Static Ads ($15 per design)

Position Overview:
We're a health e-commerce brand seeking a skilled graphic designer to create high-converting Facebook/Instagram static ads. You'll be designing scroll-stopping visuals in the style of brands like Ryze, Whoop, Peloton, and Oura—blending premium aesthetics with direct-response psychology. Guaranteed minimum of 30 ads per week.

What We Offer:

$10-$15 per static ad design
Minimum 15 ads per week guaranteed (potential for 50+ ads/week)
Weekly payments via PayPal/Wise
Consistent, long-term work
Performance bonuses for high-converting ads

Required Skills:

Expert-level proficiency in Canva (Figma/Photoshop is a plus)
Expert in Nano Banana
Experience creating Facebook/Instagram ads for DTC health/wellness brands
Skilled in using AI tools (ChatGPT, Claude,) to write ad copy
Strong understanding of direct-response design principles
Knowledge of brands like Ryze, Whoop, Peloton, Oura, Everyday Dose
Ability to blend premium aesthetics with performance-focused design
Reliable internet connection
Fluent in English
Available during UK time zone hours (8am-5pm GMT preferred)

Daily Responsibilities:

Creating 20+ static ads per week (multiple variations for A/B testing)
Writing ad copy using AI tools (headlines, body copy, CTAs)
Designing scroll-stopping visuals that balance brand aesthetics with direct-response
Following hook-problem-solution-CTA frameworks
Creating variations for different customer avatars (TOF, MOF, BOF)
Testing different design angles (testimonial-style, product-focused, problem-driven)
Following brand guidelines while maintaining ad performance focus
Ensuring designs meet Meta ad specifications
Organizing files in Frame
Meeting 48-hour turnaround deadlines

Design Style Reference:
Your work should resemble:

Ryze - Clean, benefit-driven, authentic testimonial layouts, earthy wellness aesthetic
Whoop - Data-driven visuals, performance metrics, sleek tech aesthetic
Peloton - Aspirational lifestyle, motivational copy, premium but accessible
Oura - Minimalist, science-backed claims, elegant health-tech aesthetic

NOT:

Generic Canva templates with no customization
Overly busy designs with too many elements
Stock photo heavy ads that scream "advertisement"
Boring text-on-color-background layouts

Technical Requirements:

Expert in Canva Pro (must have portfolio showing custom designs, not just templates)
Proficient in AI copywriting tools (ChatGPT, Claude, Jasper, Copy.ai)
Experience with Meta ad image specifications (1:1, 4:5, 9:16 formats)
Understanding of Facebook's text overlay guidelines
Ability to work with brand asset libraries (fonts, colors, logos)
Knowledge of visual hierarchy and direct-response design principles
Comfortable with rapid iteration based on performance data

AI Copywriting Skills:
You'll be expected to:

Write compelling ad headlines using AI prompts
Generate benefit-driven body copy that sells
Create urgency-driven CTAs
Adapt copy for different customer awareness stages
A/B test multiple copy angles quickly

We provide messaging frameworks, but you'll use AI to generate variations and optimize copy for performance.
To Apply:

Share your portfolio (focus on DTC health/wellness brand ads)
Provide 5-7 examples of static ads you've designed (preferably Facebook/Instagram)
Include 2-3 examples where you wrote the ad copy yourself (using AI or not)
Answer the following questions:

What makes a Ryze ad visually different from a generic supplement ad?
How do you balance "premium brand aesthetic" with "direct-response conversion"?
What AI tools do you use for copywriting, and what's your workflow?
Write 3 headline variations for a body composition scanner using ChatGPT/Claude
What timezone are you in, and can you work UK hours (8am-5pm GMT)?
How many ads per week can you realistically deliver?


Use subject line: "Ecom Designer – [Your Name] – [# Ads/Week]"

Sample Task:
After initial screening, we'll provide:

Product images for a body composition scanner
Brand guidelines and reference ads
Target customer avatar
You'll create 3 ad variations with headlines and body copy (using AI tools)

The Ideal Candidate:

Has 1+ year experience designing ads for DTC health/wellness brands
Comfortable using AI to write ad copy quickly and effectively
Understands the visual language of premium health-tech brands
Knows the difference between "brand building" and "performance marketing"
Can design ads that look premium but convert like direct-response
Works independently with minimal supervision
Delivers consistent quality under tight deadlines
Thinks like a marketer, not just a designer
Can analyze winning ads and reverse-engineer design principles