EXPERT DTC Video Editor Job Post - Performance Ads

VIDEO EDITOR - PERFORMANCE MARKETING | 7-FIGURE ECOM BRAND
Hey there! I'm Jaleel, founder of a 7-figure e-commerce brand in the Health/Beauty space.
I'm looking for a performance-focused video editor to collaborate with me on creating DTC ads that actually convert. Your mission? To turn strategic concepts into scroll-stopping, conversion-driving video ads that scale our brand profitably :)

???? IMPORTANT! This role is NOT for you if:
You specialize in "cinematic" or highly-polished brand videos
You haven't worked on performance marketing / direct response ads for Shopify Brands
You don't understand concept testing, angle execution, or format variations
You can't work with feedback loops and iterative testing
You prefer creative freedom over data-driven direction
But if you DO have that experience and thrive in performance-driven environments ????

???? Who I'm Looking For:
The Ideal Video Editor Has:
Experience: 2+ years editing performance marketing ads for DTC e-commerce brands (Facebook/Instagram/TikTok) (Only Shopify Brands)
Format mastery across these EXACT types:
Voiceover with b-roll (heavily edited, multiple clips, low-volume background music)
Subtitles with b-roll (taps into internal voice, heavily edited)
Slideshow Video w/ Text (static images with transitions, heavy text overlay, text reveals)
Authentic UGC/Talking head (casual, authentic feel, minimal editing)
Technical skills: Proficiency in [Premiere Pro / Final Cut / CapCut / DaVinci Resolve],
Performance understanding: You know what hook rates, hold rates, and CTR mean—and how editing choices impact them
Speed + quality: Fast turnaround without sacrificing the details that make ads convert
Character Traits I Value:
Results-obsessed: You care about what works, not just what looks cool
Attention to detail: Subtitles perfectly synced, audio mixing dialed in, pacing intentional
Collaborative: You work WITH feedback, not against it—iteration is part of the game
Never not growing: You want to get better at your craft and understand the "why" behind performance
Relentless ownership: You take responsibility for your work and proactively solve problems

???? What You'll Be Doing:
Edit 8-15 video ads per week across multiple formats
Take raw footage/scripts and transform them into scroll-stopping ads
Work from detailed creative briefs that specify concept, angle, format, and execution details
Source and integrate b-roll, stock footage, product shots, and visual demonstrations
Add motion graphics, text overlays, captions, and transitions that maintain native aesthetic (NOT overly polished)
Collaborate in systematic testing phases: hook variations, angle variations, format tests
Review performance data (hook rate, hold rate, CTR) and adjust editing approach based on what's working
Iterate quickly—when an ad shows promise, you'll create variations to maximize its potential
Maintaining your asset libraries and project files for efficient workflow

???? What You Get:
Competitive pay: Full time position on a Monthly Retainers 800-1,200 Per Month
Performance bonuses: Performance Bonuses on Winning Ads, A “winning ad” is defined as a creative that is profitable and scaled to meaningful spend while holding target ROAS over a 30 day period.
Flexibility: Work your own hours as long as deadlines are met
Growth opportunity: As the brand scales, so does your workload and pay
Education: Access to frameworks and systematic approach to creative testing—you'll understand the "why" behind every decision.
Portfolio builder: Work on ads that actually scale brands to 7-8 figures

APPLICATION:
When you apply, include in your message:
Link to your portfolio with 3-5 performance marketing ads you've edited (Voice-Over Broll/UGC style preferred)
A 2-3 sentence paragraph about your experience and why you're the right editor for this role
The core value number that aligns most with you (see below)

If this resonates with you, let's chat! To show you've read this thoroughly, choose the number associated with the core value that aligns most with you and include it in your application message.

CORE VALUES:
???? RESULTS OBSESSED – You care about performance metrics, not just pretty edits
???? ATTENTION TO DETAIL – Every frame, transition, and subtitle placement matters
? ACCELERATED EXCELLENCE – You work fast without sacrificing quality
???? RELENTLESS OWNERSHIP – You take full responsibility for your deliverables
???? PREPARED TO WIN – You come organized, with assets ready and questions prepared
???? COLLABORATIVE INNOVATION – You bring ideas to the table and improve concepts through iteration
???? NEVER NOT GROWING – You're committed to continuously improving your craft
Apply now and let's create ads that crush! ????



PS: I hold my team to high standards and reward stellar work!!