Media Buyer (Meta + Google Search) (part-time / ongoing)

**Media Buyer (Meta + Google Search) — Private Club Leads**



## Job Type

Part-time, ongoing
(5–10 hours per week to start, opportunity to grow)

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## Pay

$6 hour **or** monthly retainer (open to discussion based on experience)

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## About the Company

We are building **The Vault**, a private, members-only family fitness, learning, and social club in Naples, Florida.

This is **not** a mass-market gym or online product.
It is a **high-ticket, invite-only private club** with a $11,000 paid-in-full founding membership.

Our marketing is:

* calm
* intentional
* brand-protective
* designed to attract aligned families, not volume

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## Role Overview

We are looking for an experienced **Media Buyer** to manage **Meta (Facebook/Instagram)** and **Google Search** campaigns that generate **high-quality conversations**, not cheap leads.

Your job is not to “scale spend.”
Your job is to **protect quality while maintaining consistent demand**.

All copy, funnel logic, and brand direction are already defined.

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## What You’ll Be Responsible For

### Meta Ads (Primary)

* Build and manage Meta campaigns (FB + IG)
* Launch and optimize 3–5 ads per ad set
* Maintain calm, premium delivery (no hype tactics)
* Optimize for qualified traffic, not CTR vanity metrics

### Google Search (Secondary)

* Build Search-only campaigns
* Use phrase + exact match keywords
* Maintain negative keyword lists
* Target high-intent searches only

### Reporting

* Weekly performance summary (simple)
* Track:

* CTR
* CPC
* Cost per qualified application
* Quiz completion rate
* Flag issues early (do not “panic optimize”)

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## What Success Looks Like

* Fewer leads, higher alignment
* Strong quiz completion rates
* High show-up rates for booked calls
* Minimal price resistance in conversations

Quiet performance = success.

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## Required Skills & Experience

* Proven experience running **Meta Ads**
* Experience with **Google Search** campaigns
* Comfortable optimizing without discounts or urgency
* Understands high-ticket, relationship-driven funnels
* Can follow exact copy and instructions without “improving” them

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## This Role Is NOT For You If

* You rely on hype, urgency, or discount tactics
* You chase volume at the expense of quality
* You need to constantly rewrite copy
* You optimize based on ego metrics instead of outcomes

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## Tools You’ll Use

* Meta Ads Manager
* Google Ads
* GoHighLevel (basic familiarity preferred)
* Google Sheets for reporting

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## How to Apply (Important)

**Subject line must be:**
`VAULT – MEDIA BUYER`

In your application, answer these 3 questions:

1. What KPIs do you review weekly, and why?
2. Share 1–2 examples of accounts you’ve managed (brief results summary).
3. Confirm you can follow strict brand and copy guidelines without adding urgency or discounts.