Google Ads - Facebook Ads Specialist

Google Ads & Facebook Ads Specialist (Part-Time ? Full-Time Potential)

We’re looking for a paid ads specialist who knows how to actually run and manage accounts — not just talk about strategy.

This is a part-time role to start, with the potential to become full-time as workload grows.

What You’ll Be Responsible For

You’ll manage paid ad accounts across multiple local service businesses.

That includes:

Setting up Google Ads, Google Local Service Ads (LSA), and Facebook Ads accounts

Building and launching campaigns (search, local, lead gen)

Monitoring performance and budgets

Making ongoing optimizations (keywords, ads, targeting, bids, creatives)

Managing conversions, tracking, and basic reporting

Identifying wasted spend and fixing it

Communicating performance clearly (no fluff)

Platforms You Must Be Comfortable With

Google Ads (Search, Local, basic Display if needed)

Google Local Service Ads (LSA)


Facebook / Meta Ads (lead forms, local targeting)

What We’re Looking For

Proven experience managing real ad spend (not just test accounts)

Ability to set up accounts from scratch

Comfortable jumping into existing accounts and fixing problems

Understands local service business advertising

Detail-oriented, reliable, and self-managed

Can work independently without hand-holding

Nice to Have (Not Required)

Experience with call tracking (CallRail or similar)

Understanding of landing pages and conversion optimization

Experience working with home service businesses

Role Details

Part-time to start

Remote

Flexible schedule, but consistent availability required

Opportunity to move into full-time as ad volume increases

Pay based on experience (hourly or per-account — open to discussion)

How to Apply

Send:

A short summary of your paid ads experience

Platforms you’ve managed (Google Ads, LSA, Facebook)

One example of an account or result you’re proud of

If you know how to run ads that actually generate leads — and not just impressions — we want to talk.

Answer the following:

Walk us through how you would set up a Google Ads account from scratch for a local service business. What are the first things you do, and what mistakes do you avoid?

How do you d ---------- where budget is being wasted in an existing Google Ads or Facebook Account?

What is your favorite movie and why?

Tell us about a time you inherited a bad ad account. What was wrong, and how did you improve performance? Be specific about changes you made.

How do you structure and optimize Facebook Ads for local lead generation today? What targeting, creatives, and follow-up assumptions do you rely on?

Thanks!