Social Media Video Editor (YouTube / TikTok / Instagram)

We are hiring a Video Editor and Thumbnail Designer for YouTube and social media content.

This role is for someone who understands what works on social platforms, follows trends, and can create content that drives clicks and retention, not just good-looking videos.
Our content is for a B2B audience.

Output Expected (Monthly / Per Content Cycle)

You will be expected to deliver:
Short-Form Content
20 short videos per wek for:

YouTube Shorts
Instagram Reels
TikTok

Each short must be:

Edited from provided footage, transcripts, or timestamps
Optimised for fast pacing and strong hooks
Thumbnail or cover image included where required

Long-Form Content
1 long-form YouTube video
1 YouTube thumbnail for the long-form video
Video must be fully edited and ready for upload

Video Editing Responsibilities
Short-Form Editing

Create short videos that:

Hook viewers in the first seconds
Are easy to understand
Hold attention until the end

Use:

Jump cuts
Captions
B-roll
Light motion graphics

Adapt editing style for each platform:

TikTok
YouTube Shorts
Instagram Reels

Long-Form Editing
Edit YouTube videos with clear structure and good pacing
Remove mistakes, long pauses, and unnecessary sections
Support retention through:

Clean cuts
Visual variety
Clear storytelling

Thumbnails & Visual Identity
Design thumbnails focused on click-through rate

Thumbnails must:

Be clear on mobile
Use strong visuals, contrast, and emotion
Create curiosity and comparison where appropriate

Follow brand guidelines at all times
Maintain a consistent visual identity across all videos

Ensure all thumbnails and videos look like they belong to the same brand

Performance & Success Metrics
What Success Looks Like
Click-through rate (CTR): 5% or higher

Strong viewer retention, especially:

First 30 seconds of long-form

Full watch-through on short-form

Consistent improvement in:
Watch time
Engagement
Overall video performance

You must edit and design with performance and results in mind.

Platform & Content Understanding (Essential)
You must understand:

Differences between:

Short-form and long-form video

How content works on:
YouTube
TikTok
Instagram

What performs well for a B2B audience

How hooks, pacing, and visuals affect engagement

Required Skills
You must have:
Experience editing YouTube videos (short and long form)

Experience designing YouTube thumbnails

Strong understanding of:

Click-through rate (CTR)
Viewer retention
Watch time

Ability to follow:

Brand guidelines
Visual standards
Ability to meet strict deadlines
Clear communication and attention to detail

Desirable:

Experience with YouTube SEO
Experience working with B2B content
Ability to suggest improvements based on performance

WHEN APPLYING PLEASE PROVIDE LINKS TO EXAMPLES OF YOUR PREVIOUS WORK