Cold Email Outreach & Appointment Setting Specialist (B2B, Part-Time, Long-Term)

Job Title
Cold Email Outreach & Appointment Setting Specialist (B2B, Part-Time, Long-Term)

We are only interested in working with proven professionals. Job pay structure (hourly, contract, or commission) is negotiable based on experience. We're happy to pay very competitively for proven outreach specialists.

PLEASE provide an up to date video introducing yourself with your application.
Your video should be 2–5 minutes and include:

A brief introduction (name, location, and background)

Why you’re interested in working with Lawn Marketing Edge

Relevant experience related to this role

How you communicate and work with clients or tea ---------- mbers

This video helps us evaluate communication clarity, professionalism, and alignment with our team.
Applicants who do not submit a video will not be considered.

Overview

Lawn Marketing Edge is a U.S.-based digital marketing agency that works exclusively with established lawn care and landscaping companies.

We are hiring a part-time Cold Email Outreach & Appointment Setting Specialist to manage outbound email, protect inbox deliverability, handle replies, and schedule qualified appointments.

This is not a sales or closing role.

We are looking for a proven individual freelancer who takes pride in quality, judgment, and professional communication — not volume blasting or aggressive tactics.

This Role Is a Good Fit If You…

Have proven history in cold email, appointment booking, creative campaign oversight.

Care about email deliverability and inbox health

Write clear, natural English in the brand style.

Understand how to represent a premium brand professionally through direct interactions with perspective clients.

Prefer long-term, stable client relationships

They possess the ability to work independently without the need for supervision. Deliver on outcomes, not activity.

Are comfortable saying “this is not a good fit” instead of booking bad appointments

Background in Digital Marketing

What You’ll Be Responsible For

Cold Email Outreach

Executing cold email campaigns using provided inboxes and messaging

Sending outreach during U.S. business hours and U.S. evening hours

Applying light personalization where appropriate

Inbox Health & Deliverability

Monitoring open rates, reply rates, bounce rates, and spam signals

Following best practices to keep inboxes healthy

Flagging and adjusting when deliverability is at risk

Reply Handling & Appointment Setting

Monitoring inboxes during overlapping U.S. hours

Responding to replies clearly, professionally, and on time

Qualifying leads at a basic level

Booking appointments only when they are a good fit

Escalating high-intent replies quickly

Light Website Review

Performing quick, high-level website reviews

Assessing sellability, professionalism, and service clarity

Adding short notes to help the sales team prepare for calls

Outcomes That Matter

You will be evaluated on outcomes, not just activity.

Success looks like:

Consistent exposure to qualified decision-makers

Healthy email accounts with strong deliverability

Professional, timely, on-brand communication

Qualified appointments on the calendar

Lawn Marketing Edge and its leadership being well represented

High volume with poor quality is not success.

What This Role Is NOT

Not a sales role

Not a closing role

No pricing discussions

No pitching services

No handling objections

No SEO or marketing strategy

All sales conversations are handled by the founder or sales leadership.

Work Details

Part-time: approximately 15–25 hours per week

Remote, independent contractor

All work performed outside the U.S.

No fixed shift, but work must align with:

U.S. business hours

U.S. evening hours

Evening availability is a strong advantage

Consistency and reliability matter more than total hours.

Important: No Agencies

This role is for individual freelancers only.

We are not interested in agencies, staffing firms, or candidates who outsource work to others.

We are intentionally building a long-term relationship with one professional who personally does the work and takes ownership of results.

Requirements

Strong written English

Experience with cold email or appointment setting

Familiarity with email deliverability and inbox health

Strong attention to detail

Good judgment and professionalism

Experience using Gmail, Google Sheets, and Google Docs

How to Apply (Read Carefully)

To apply, please include all of the following in your application:

A brief overview of your cold email experience

An example of a professional cold email you’ve written (or how you would approach one)

Your current availability and preferred working hours

Confirmation that you are an individual freelancer (not an agency)

Applications that do not follow these instructions will not be considered.

Final Note

This role is not about blasting emails.

It is about:

Judgment

Consistency

Deliverability

Professional representation

Protecting inboxes and calendars

If you are looking for a stable, long-term, part-time role where quality matters, we’d like to hear from you.