PPC Expert

Summary
- Company Description
Generation eCom is a North American e-commerce agency that helps brands grow on Amazon through strategic account management, PPC optimization, and marketplace operations. We work with clients across Canada and the United States, managing everything from listing optimization to advertising strategy and business analytics.
Our environment is fast-paced, collaborative, and performance-driven, with strong opportunities for professional development, training, and growth within the Amazon ecosystem.

- Job Description
As an Amazon PPC Expert, you will be responsible for the strategic management and continuous optimization of Amazon advertising campaigns. Your role is to improve product visibility, increase conversions, and maximize profitability across multiple accounts. This position requires strong analytical skills, platform expertise, and effective collaboration with internal teams to deliver outstanding advertising performance.

- Key Responsibilities
* Manage and optimize multiple Amazon advertising accounts
* Set up and structure campaigns tailored to brand and product objectives
* Monitor campaign performance metrics (ACoS, ROAS, CTR, CPC, etc.) and adjust accordingly
* Execute data-driven strategies to improve ad efficiency and reach revenue goals
* Deliver weekly performance reports and insights to internal stakeholders
* Identify trends, highlight opportunities, and provide actionable recommendations
* Collaborate with graphic designers as needed to create ad creatives and visuals
* Stay updated on Amazon advertising trends, algorithm updates, and platform features
- Skills & Requirements
* Strong understanding of the Amazon Ads platform and campaign structures
* Excellent analytical skills with the ability to interpret performance data
* AMC and/or DSP knowledge is an asset
* Experience using PPC tools such as Helium 10, Intentwise, or similar platforms
* Detail-oriented with strong focus on ROI, conversion metrics, and bid optimization
* Familiar with A/B testing, keyword strategies, and budget management
* Strong problem-solving skills and ability to work proactively
* Ability to manage multiple accounts and meet deadlines in a fast-paced environment
* Excellent communication skills in English
* Ability to work both independently and collaboratively

- Expected hours
* 30-40 hours per week
* Core working hours: 8am to 12pm EST
* Flexible schedule

We want to hear from you!