Amazon PPC Specialist

We are looking for a highly skilled Amazon PPC Specialist with at least 3 years of proven experience in building, managing, and scaling profitable Amazon advertising campaigns. In this role, you will take full ownership of our Amazon PPC strategy across multiple markets, with a strong focus on driving sales growth and maximizing profitability.

About the Role
At Roots & Branches, we’re hiring an Amazon PPC Specialist to play a key role in scaling our Amazon advertising efforts. You’ll manage campaigns across Sponsored Products, Sponsored Brands, and Sponsored Display, with responsibility for strategy, execution, and reporting. This is a hands-on role with clear SOPs, mentorship opportunities, and room to grow as our company expands.

Who We Are
Roots & Branches is a remote-first e-commerce company building purpose-driven brands in the wellness and ergonomics space. Our portfolio includes Ella (orthopedic sleep products) and Backerz (ergonomic working tools), sold through Amazon, ---------- , and our own webshops. We’re a team of 16 people, and we’re growing fast.

What You’ll Do
- Strategically set up, manage, and optimize Amazon PPC campaigns (Sponsored Products, Sponsored Brands, Sponsored Display).
- Conduct in-depth keyword research, market analysis, and competitor benchmarking to identify growth opportunities.
- Continuously analyze performance data and adjust strategies to improve ACoS, ROAS, and overall profitability.
- Develop and implement advanced bidding strategies to maximize results.
- Report directly to the Amazon PPC Lead and collaborate with the wider e-commerce and marketing teams to align advertising with business goals.
- Use dashboarding tools to pull custom reports and analyze our performance and suggest a path forward.
- Prepare weekly and monthly reporting, finding highlights and providing actionable insights.

What We’re Looking For
- Minimum of 3 years of hands-on Amazon PPC experience, preferably across international markets.
- Strong analytical mindset and advanced Excel/Google Sheets skills.
- Ability to work independently, take ownership, and deliver measurable results while at the same time keeping an open communication, updating on progress and asking for help to solve roadblocks.
- You have a business mindset where you optimize PPC towards Total Revenue, Profit or TACOS and not only ACOS level.
- You are familiar with Keyword Tracking / Kw Research tools such as Helium10, DataDive, Datarova or other keyword & performance analysis tools.
- You have attention to detail and you can’t live without a tight list of Negatives on your campaigns.
- It is a big plus if you have experience using an Amazon PPC Automation tool such as Scale Insights, Pacvue or similar.
- Excellent communication skills in English (both written and verbal) — clear, tight, and consistent communication is absolutely essential.

What We Offer
- Competitive monthly salary in USD, based on experience and level of independence.
- Fully remote and flexible work environment, with guaranteed overlap in EU working hours (no graveyards shifts).
- The chance to make a direct impact on the growth and success of multiple international brands.
- A 40-hour work week with healthy work-life balance.
- Health insurance and pension contributions.
- 28 paid holidays per year to recharge and enjoy life outside of work.
- A dynamic, young, and international team passionate about health, design, and building online brands.
- And for those of you who like to learn and develop: Close collaboration with company owners and senior teammates, the most experienced experts in their fields, ensuring mentorship and growth opportunities.

How to Apply
To apply, please fill out the short application form:
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Note: Applications will only be considered if the form is completed and the video is sent.