Senior Digital Marketing & AI Automation Specialist (Remote, Part?Time)

Senior Digital Marketing & AI Automation Specialist (Remote, Part Time)

Wages may vary depending on hours. Wages can increase after 3 month Trial
Hours may be increased or decreased depending on work load.
Paid per hour.

We are looking for a **high?level digital marketing and automation specialist** to work remotely on a **part?time, long?term basis**.

You will be working on a variety of online projects for local businesses. The work is technical and hands?on, and you must already be comfortable with modern marketing and automation tools.

---

## Core Skills Required

You should already be confident with most of the following:

### 1. SEO & Website Management

- **WordPress**
- Editing and updating pages/posts
- Using a page builder (e.g. Elementor/Divi/Bricks – specify which you know)
- Managing plugins (SEO, caching, security)

- **On?page SEO**
- Keyword research (basic to intermediate)
- Writing and optimising:
- Title tags
- Meta descriptions
- H1/H2 headings
- Internal links
- Image optimisation and basic page speed improvements

- **Analytics & tracking**
- Google Analytics 4 (GA4): setup, basic reporting
- Google Search Console: monitoring, fixing basic issues
- Google Tag Manager (basic event tracking is a plus)

---

### 2. Local SEO & Profiles

- **Google Business Profile** (Google Maps)
- Creating and optimising profiles
- Managing services, service areas, business info
- Posting updates, offers, and photos
- Monitoring and responding to reviews

- **Local citations / directories**
- Creating and maintaining consistent NAP listings (name, address, phone) across:
- Yellow Pages, White Pages
- TrueLocal, Hotfrog, and other local directories

---

### 3. Automation & Integrations (n8n / similar tools)

- **n8n** (or equivalent like Make.com / Zapier)
- Designing and building multi?step workflows
- Working with webhooks (incoming and outgoing)
- Using HTTP/API modules to integrate external services
- Handling JSON data and basic logic (conditions, error handling)
- Connecting and automating between tools such as:
- Twilio (calls/SMS)
- Airtable or other light CRMs/DBs
- Form tools (Tally, Typeform, Google Forms)
- Job/booking systems (e.g. ServiceM8, Jobber, or similar)
- Stripe or other payment platforms

- **Basic scripting**
- Ability to read and write simple **JavaScript or Python** snippets to transform data and handle custom API calls inside n8n or similar tools.

---

### 4. AI & Agent?Style Automation

- **LLM / AI APIs** (e.g. OpenAI, Anthropic, etc.)
- Integrating AI models into workflows (via API)
- Designing prompts and handling structured responses (JSON in / JSON out)
- Using AI for:
- Summarising text (e.g. calls, form responses)
- Generating draft content (emails, posts, descriptions) for human review
- Basic classification/moderation (e.g. flagging problematic text)

- Experience (or willingness to learn) in creating **AI agents** such as:
- Simple voice or chat?based intake bots
- Automated Q&A/lead capture flows on web or SMS

---

### 5. Social & Content Distribution

- Posting and scheduling content on:
- Facebook
- Instagram
- X (Twitter)
- TikTok (using templates or AI tools for video/image generation)

- Repurposing content:
- Turning long?form content into multiple short posts
- Using tools like **Canva** (or similar) for simple graphics is a plus

---

## Soft Skills

- Strong **written English** (you will write and edit public?facing text).
- High attention to detail and accuracy.
- Able to **follow structured instructions** and also work independently.
- Good communicator via chat and video calls.
- Comfortable learning from documentation, tutorials, and new tools.

---

## Work Conditions

- **Remote**, work?from?home.
- **Part?time to start** (please state how many hours per week you are available).
- Ability to overlap a few hours per day with **Australian Eastern Time** is preferred.
- Potential to increase hours over time based on performance and workload.

---

## How to Apply

Please send:

1. A short introduction about your experience.
2. Examples of:
- Automations you have built in **n8n / Make / Zapier** (describe the flow and tools used).
- SEO or local SEO work you have done (briefly describe what you did and the results).
3. A brief note on your experience with:
- AI/LLM APIs (e.g. OpenAI)
- Twilio, Airtable, or any job/booking systems (if applicable)

Thank you