Social Media & Marketing VA (Health, Fitness & Wellness Brands)

About Us
We run two growing wellness brands:
TigraFit – women’s fitness & strength programs
Balli Wellness – holistic fitness, nutrition & lifestyle coaching for women on the go
We are building long-term brands and are looking for a reliable, detail-oriented VA who wants to grow with us long-term.

Role Overview
We are looking for a Social Media & Marketing VA to support posting consistency, content execution, and social media growth so we can focus on content creation, coaching, and backend business growth.
You will support both TigraFit and Balli Wellness using systems, templates, and brand direction we provide.

Key Responsibilities
Social Media Support & Growth
Schedule and post content on Instagram & TikTok
Ensure consistent posting (reels, captions, stories)
Repurpose content across platforms
Organize and manage content calendars
Assist with audience growth strategies (hashtags, trends, engagement support)
Support light engagement tasks (liking, replying, story interactions as directed)
Content Creation (Guided)
Create simple graphics in Canva
Edit short-form videos using CapCut
Add captions, hooks, and text overlays (guided)
Follow brand voice, templates, and style guides

Fitness Platform Support (Bonus Skill)
Upload and organize fitness programs inside Trainerize
Assist with structuring workouts and program layouts
Organize exercises, videos, and descriptions
Help maintain clean, client-facing programs
(Trainerize experience is a strong bonus, but we’re open to training the right candidate.)
Marketing & Admin Support
Organize content files and folders
Light research (hashtags, trends, competitors)
Assist with launches and promotions
Support TigraFit and Balli Wellness backend tasks

What We’re Looking For
Experience with Instagram & TikTok growth
Understanding of short-form content trends
Comfortable using Canva and CapCut
Organized, reliable, and detail-oriented
Able to follow systems and instructions
Proactive communicator
Interest in fitness, health, or wellness brands

Bonus (Not Required):
Experience using Trainerize or similar fitness platforms

What We Provide
Clear brand voice and content direction
Templates, systems, and workflows
Training where needed
Long-term growth opportunity
Consistent work with two expanding brands

Hours & Pay
20 hours per week (consistent)
Competitive pay based on experience
Long-term position for the right candidate

To Apply
Please include:
A short introduction about yourself
Your experience with social media growth
Your experience with Canva and CapCut
Any experience with Trainerize (if applicable)
Examples of social media accounts you’ve helped grow