Marketing VA

We are in need of a Marketing Virtual Assistant who is creative, super good at Canva, reliable, hungry to learn, works with consistent quality–and last but not least, you’re decent at writing and willing to learn our method for creating client ad copy.

*Please read through this entire job post before applying. I don't want you to waste your Apply Points.

Your two most important responsibilities will be to:
1. Design graphics for clients' Facebook Ads in ---------- . (In fact, if you're primarily a social media manager, please don't apply to this position unless you've got insanely good design skills.)

2. Produce clients’ Facebook & Instagram ad copy using our system. (If we had to choose, we’d rather train a phenomenal graphic designer how to write ad copy. Because design skills are really hard to train.)

The expectation is that you'll produce designs and ad copy that are good enough to wow our clients without them requesting revisions.

You must be really good at designing graphics that stand out and stop the scroll, getting people to then read the ad copy that you write for our clients. You need to be able to use a client’s sales page, opt-in page, brand guide and their photos and our ad copy system to design Meta ads graphics and write ad copy that make an impact.


This marketing role is a blend of:
• Graphic Designer
• Ad Copy Writer
• Marketing Support + Coordination


The Art of Online Business is looking to add a trustworthy, committed person to the team ASAP. You do not need to be a “marketing strategist,” but you DO need to be comfortable with Canva graphic design and writing copy, organized, proactive, and able to follow directions with strong attention to detail.


This is a fully remote part-time role requiring 15 - 20 hours per week. Pay is $7.50 - $8.50/hour depending on experience. Approximate working hours are USA CST time zone between 8:00am - 12:00pm with two 15-minute breaks.

You will have PTO for all national and special Philippine holidays. Once you prove that you can independently handle the role’s responsibilities with accuracy, we can discuss working different hours, like during your daytime for example.

There will be a two-month trial period on a graduated pay scale meaning you will start at $7.00 - $8.00/hour DOE, receive an additional $0.25/hour increase each month and be able to receive full pay once you successfully complete your probationary period.

You will work with the video editor, Admin VA and the CEO. Do you love to collaborate and work well with other tea ---------- mbers while serving as the key to getting results for clients and growing the business’s social media presence?


Do you continue a task until it’s done well? Does it bother you if your ads aren’t performing well? Do you love to collaborate and work well with others? Are you ok with repetitive tasks that help the business delight its clients with solid results?

If so please read through the entire job announcement before applying.

We’re an online small business that specializes in Meta ads management for established course creators.

About The Owner of The Art of Online Business:
Kwadwo (pronounced QUAY. jo) is the host of The Art of Online Business podcast, with nearly 1,000 episodes and over 5 million downloads. He’s a Meta ads manager and business strategist who helps established course creators who are the primary earners in their household to confidently use Facebook and Instagram ads to grow revenue and support their families.

A former teacher and course creator himself, Kwadwo brings more than five years of ad management experience and a decade of teaching clarity to simplify complex marketing decisions. His clients, many earning $250k–$1.2M annually, rely on him to run profitable launches, optimize funnels, and remove the stress of figuring out ads alone.

Originally from the U.S., Kwadwo spent 12 years living in China before moving to central Mexico with his wife and two kids. He speaks fluent Mandarin Chinese and conversational Spanish, and believes the best businesses are built not just to scale, but to create freedom for the people behind them.


Some of his values and thus the business’s values are: positivity, motivation, humor, enthusiasm, creativity, international travel, inspiration, respect, community and accountability.



The Marketing Virtual Assistant is generally responsible for:

1. Creating clients' ad copy
• Following our process to create ad copy and headlines

2. Creating clients' ad graphics
• Setting up clients’ brand kits in Canva
• Designing as many on-brand graphics as it takes to get ad results for the client
• Following modern design standards

3. Coordinating with the CEO and/or Ad Manager in Asana

4. Maintaining SOPs related to the Marketing Virtual Assistant’s role and areas of responsibility
• Creating, maintaining and updating SOPs

5. Marketing Support + Content Assistance
• Review our Instagram content weekly and identify top-performing posts and Reels
• Pull key winning hooks and use ChatGPT to generate 15+ variations (for ads and organic content)
• Find viral/trending content inspiration (Reels/TikTok/YouTube Shorts), including:
– Trending sounds
– Video formats
– Hook styles
– Visual patterns

• Create simple reel ad style variations (multiple hooks / multiple b-rolls) as requested
• Collect and package testimonials (screenshots ? organized folder ? simple graphics as needed ? delivered to Ads Manager/CEO)
• Maintain basic organization of ad creative assets (folders, naming, status, notes)

Basically, you’re an integral part of the team’s daily operations, and your role is fundamental to continuing the growth of our business.



Requirements:
• Strong English written skills, C1 on the CEFR framework
• Work efficiently on responsibilities all by yourself or with little assistance (we will provide the initial training)
• Complete tasks with excellence
• Finish tasks on or before assigned deadlines
• Be detail-oriented and super organized
• A resourceful problem solver
• Tech savvy + Google search literate (meaning you know your way around technology and can learn new things by Googling or watching YouTube videos.)


**Although you will receive training, you should already know your way around the following without instructions:
– Designing graphics and using Canva.
– Using graphic design principles to make visually appealing graphics
– Using YouTube, Instagram, Facebook and podcasts
– Creating & repurposing engaging and on-brand content
– Measuring social media and other important audience growth metrics


Our Tech Stack:
Since you will need to work efficiently on assigned tasks all by yourself or with little assistance, ideally you will have working knowledge of a few products in our tech stack. If not, we will use screen recordings, an onboarding document and Zoom calls to explain what needs to be done and how to do it.

However you MUST be willing to use Google and YouTube to learn the software required for your job. Your professional development is important to the success of the business, and we will purchase courses for you when needed.

You need to be able to use our complete tech stack proficiently within your first five weeks of working with us.
• Google Drive, Google Docs, Google Sheets, Google Forms
• Asana (project management)
• ChatGPT
• Slack
• Calendly
• Canva (design)
• Zoom
• Gmail
• LastPass


Of the qualified applicants, we will prioritize those that have more familiarity with our tech stack.

If you don’t receive a response from us, that means we chose not to pursue employment at this time.



How to Apply:
If your interest is piqued, please reply to this job post and do the following;
1. Include only your favorite ice cream flavor and the name of who placed third in the 2004 Olympics men's 100m butterfly event in the subject line.
2. Respond with how many dollars in ad spend Kwadwo has managed & a tip that Miss Brazil shared on Kwadwo’s Chinese YouTube channel.
3. Read to see how clients can work with [QUAY. jo] on ---------- .
4. Include a screenshot of your 4-letter personality type and results from ----------
5. List which software in our tech stack you already know how to use and your approximate proficiency with it on a scale of 1 - 10.
6. Do not send a resume.
7. Tell us whether or not you already have a day job.
8. Let us know how many hours you are available to work each week, for example 25, 30 or 40 etc.

Please, only apply if you are super detail oriented and you are beyond organized. You must have at least 2 years of work experience in the admin or VA space for an online business.

We are looking to bring you on board and want you to be a part of our dynamic, very small but fun team. You’ll be a central and integral part of our small team and we’re looking for you to grow with us!

Your application will be disqualified if you email us directly, fill out the Meta ads intake form on the website, write a subject line resembling anything like "I’m your next rockstar" "applying for..." "_____ application" "your next ________ " or if you follow me on social media.

We will consider applicants who are able to successfully fulfill the nine criteria above.
Thank you for taking the time to apply.